Merry Christmas from Billboard Insider. No posts today. We’ll be back tomorrow. Artwork courtesy of Adam Owen Creative. [wpforms id=”9787″] Paid Advertisement
Author: billboardinsider
Neil Bell on Selling Out of Home
New South Outdoor’s Neil Bell had quite a bit to say about selling out of home on yesterday’s Billboard Insider podcast. Here’s a selection of his comments. How to sell billboard advertising. One thing we always have to remember in this business is our success is tied to our customer’s […]
Regulatory Roundup
Permitting is hard. The Milford, CT Planning and Zoning Board failed to approve new digital billboard regulations to allow digital billboards along I-95. The vote was 5-4 in favor with 6 votes required for a regulation change. Here’s a smattering of comments by those who opposed digital billboards: “I find […]
Neil Bell on Finding Good Sites and a Productivity Hack
Today’s podcast guest Neil Bell worked for Lamar and Watchfire before founding New South Outdoor, an independent out of home company in Alabama. He talks about finding sites, selling ads and the leading software tool which boosts his company’s profitability. Some highlights What have you learned about securing new locations […]
Make Your Employees Visible to Clients and Prospects
Insider sees lots of out of home websites with no staff pictures or contact names. It is intimidating and confusing to call an out of home company without knowing who to speak to. A picture and name and email will make it easier for clients, prospects or landowners to find […]
Rate This Board By Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Bus Bench Ads
Company: Bus Bench Ads Markets: Nationwide Address: 5555 Inglewood Blvd, #206, Culver City CA 90230 Email: Anna@busbenchads.com Phone: 424-228-4424 Bus Bench ads is an agency which places out of home advertising on bus benches in the following cities: Dallas Denver El Paso Los Angeles Nashville Omaha Philadelphia Phoenix Sacramento San […]
Out of Home Sales Predictions for 2020
Insider asked four automated out of home sales platform execs to share predictions for 2020 and this is what they said: Jonathan Gudai, CEO of Adomni New outdoor digital screen networks emerge to massive reach and high-impact messaging to street-level audiences in urban areas. Why it matters: As fragmentation of […]
The OAAA Answers Questions about the California Privacy Law
The California Consumer Privacy Act (CCPA) takes effect January 1, 2020. Insider contacted OAAA to ask about resources for out of home companies. An OAAA-commissioned Q&A: Describes the California law Explains how it come about Offers tips on how to comply Predicts next steps regarding privacy regulations outside of California […]
Vendor Spotlight: Outdoor Posters, Inc.
Company: Outdoor Posters, Inc. Product: Vinyl Printing. Address: 2704 Kanasita Drive, Hixson, TX 37343 Email: robert@outdoorpostersinc.com Phone: 423-875-0015 Outdoor posters is a large format vinyl printer located in Hixson Tennessee. The company was started in 1981. Insider talked with plant manager Robert Neeley. Robert, how did you get into the […]
