Company: Riley Outdoor Headquarters: 704C Plaza Blvd. #106, Kinston, NC 28501 Markets: North Carolina Phone: 252-527-2223 Email: RobertMoore@RileyOutdoor.com Riley Outdoor was formed in August 2005 and owns a 190 face billboard plant in eastern North Carolina. Robert Moore is President. The company is named after Moore’s daughter Riley. Robert Moore also […]
By Ken Klein, EVP – Government Affairs, OAAA 1. Out of Home media was considered essential business State shutdown orders included lists of essential businesses that could/should continue to operate, such as this Executive Order from Connecticut’s Governor Ned Lamont: New York State, responding to a query from Lamar Advertising […]
By Cedric Bernard, Adkom After a year of such tremendous uncertainty, it may seem foolish to make any predictions for the future. Up until early 2020, out-of-home was expected to continue to grow at a breakneck pace due to a variety of factors. Better measurement and targeting capabilities, expanded aggregate […]
Did you know that independent out of home companies have the largest share of the US out of home market. Look at this slide from OUTFRONT Media’s December 2020 Investor Presentation. Independent operators make up 34% of 2019 US out of home revenues followed by Lamar (23%), OUTFRONT (21%), Clear […]
By Ann Hall, Sales Manager, Pacific Outdoor Advertising At Pacific Outdoor Advertising, we believe in the power of out-of-home media. We have experienced many happy customers and successful advertising campaigns. We follow the latest research and utilize data regarding impressions and customer engagement. All of this is valuable, but the […]
Company: Reagan Advertising Markets: Indiana, Iowa, Minnesota, Nevada, Tennessee, Texas, Utah Headquarters: 1775 North Warm Springs Road, Salt Lake City, UT 84116 Phone: 801-521-1775 Reagan Outdoor was started in 1965 and is privately held. Reagan is the 5th largest out of roadside billboard company in the US with 9,300 faces in in 7 […]
New York, NY– December 21, 2020 – Branded Cities, an iconic Out-of-Home media company, and GH Media Group, announced an exclusive long-term representation agreement to sell digital advertising and integrated marketing campaigns on a full-motion LED display located on the Las Vegas Strip. The digital spectacular will be marketed by […]
GRAND RAPIDS, MICH—This year more than ever, all is not calm and bright for men fighting addiction and homelessness in Grand Rapids. In a year where many have been devastated by the COVID-19 pandemic, Guiding Light, in partnership with advertising agency Extra Credit Projects, has blanketed the region in messages […]
Language matters and imprecise language creates legal problems. That’s the lesson of Seymour versus Lamar Advertising. Here are the facts Hoosier Outdoor entered into a lease with the Elmore Limited Partnership to put 3 billboards on property in Seymour, Indiana. The lease was for six years and contained the following […]
In Who Owns The Design, Billboard Insider asked for comments on whether an Out of Home company should restrict the uses of the creative it generates. Today Out of Home Designer Greg Callaham responds: The simple answer on who can use approved billboard designs in other forms of media comes down […]
