ATLANTA – LED Truck Media, a digital mobile billboard agency, has expanded to Atlanta, marking another major U.S. city now served by the company’s digital billboard trucks that take advertising messages to where people are. LED Truck Media CEO Jonnathan Trilleras said adding Atlanta to a national footprint that now […]
Billboard Insider posted on the torrid fourth quarter 2021 out of home transactions market a couple of days ago. We have learned since then that Clear Channel Outdoor had been active along with the other major out of home companies. The company closed 5 acquisitions in 4 different markets for digital […]
Last week Dan Nausley talked about how the OOH Sales Mastery Class helps sales reps. Today Dan lists 6 questions to ask to take your out of home company to the next level. There are many small but growing out of home companies. What should a small out of home […]
Company: Eagle Displays Markets: California Address: 6145 E Highway 50, Suite #114, Clermont, FL. 34711 Phone: 877-663-2453 Eagle Displays operates a billboard plant with 10 faces in California. The company is a member of geopath and the OAAA. [wpforms id=”9787″] Paid Advertisement
Christine Lanziano operates Digital Outdoor Advertising, a women owned business which secures national advertising for independent billboard companies. Billboard Insider talked with Christine last week. How did you get in the out of home business? Like almost everyone else in this crazy industry, my entry into the outdoor business was pure serendipity. […]
The three public US out of home companies outperformed the stock market during 2021. Clear Channel (up 98%) led the way followed by Lamar Advertising (up 45%) and OUTFRONT (up 37%). The S&P 500 increased 27%. Stock performance of Lamar (green), Clear Channel Outdoor (blue) and OUTFRONT (purple) versus the […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
From Amsterdam to London, Eindhoven to Edinburgh, hundreds of digital out of home screens in 35 UK and Dutch cities celebrated the arrival of 2022 with virtual fireworks displays, replacing traditional New Year’s Eve celebrations which had either been scaled back or cancelled for a second year. In the UK, […]
Company: DTO Advertising. Market: Texas Headquarters: 4200 Old Omen Rd, Tyler, TX 75707 Phone: 903-520-4122 DTO Advertising operates 10 structures with 34 faces in Eastern Texas. The signs are 8×24, 10×24 and 10×30. The company is run by Dennis and Kelli Thompson. Paid Advertising
Last week Dan Nausley talked about mistakes out of home sales reps make. Today he talks about how the OOH Sales Mastery Class can reps thrive. What does the OOH Sales Mastery Class do to help an out of home sales rep thrive? The best way to explain that is […]
