Lamar has moved fast to respond to draconian legislation impacting billboards in Louisiana with a Freedom to Advertise website, a fact sheet which counters the myths used by the legislation’s sponsors, a media statement and a letter from Sean Reilly to the legislature. Lamar shows us how to respond to […]
Two Louisiana Legislators are on the warpath against billboards. Rep Jack McFarland has introduced House Concurrent Resolution 4 in the Louisiana legislature to: Limit the number of billboards to 7,000 in the state Prohibit the conversion of any static billboards to digital billboards. Increase billboard licensing fees from $25/year to […]
Outfront and Lamar outperformed the market during the first quarter of 2019. Outfront was up 29% during the three months ended March 31, 2019 versus a 13% rise in the S&P 500. Investors were pleased with Outfront’s 12% annualized revenue growth during the last quarter of 2019.. Lamar was up […]
Here’s a simple table comparing Clear Channel Outdoor, Lamar, Outfront and Link Media Outdoor based on 2018 financials and March 2019 valuation. Lamar has the highest cashflow margin and valuation. Clear Channel Outdoor has the highest leverage and the most employees. Outfront has the highest revenue per employee, reflecting big […]
Insider has prepared a table of who spent what kind of capital expenditures during 2018. 2018 Capital Expenditures (in millions) Lamar spent the most money ($593 million) in 2018 due to acquisitions and improvements to existing structures. Lamar also spent $15 million on land acquisitions. Lamar owns the land under […]
By Nicole Randall, OAAA Communications Senior Director OAAA regularly features Thought Leadership Q&A from its committee members. This month, OAAA spotlights the Innovations Committee, asking members, “What is the next big OOH tech trend?” Lawrence Chan, Cuebiq The application of mobile technology to enhance and prove the medium’s effectiveness is […]
In a Pittsburgh Post-Gazette article, Scenic America National President Mark Falzone took time from his advocating for reducing the number ofbillboards to say: “When we’re looking at a riverscape, we don’t want to have overhead wires marring the view,” Mr Falzone went on to state: “No more vegetation management, better […]
Here are 5 things Insider learned about Lamar Advertising after reading the Lamar’s 2018 10-k Management Continuity. Lamar’s team has been intact forever. The 10k states “our regional managers have been with us for an average of 33 years.” 33 years with Lamar, not 33 years experience. The Reillys are […]
Lamar and the city of Pittsburgh have been having a long running dispute over the Mt. Washington sign. Scenic America’s President Mark Falzone is going to wade into the controversy. Here’s what he said yesterday on an interview on KDKA When you come to Pittsburgh next week who are you […]
Lamar CEO Sean Reilly had plenty to say about the Fairway integration, digital signs and Lamar’s renewed focus on auto dealers on yesterday’s earnings conference call. On integrating the Fairway assets purchased in December 2018: The integration of Fairway is going very very well. Typically the low hanging fruit is […]
