Tag: IBOUSA

Jeff Bohnert, RIP

Jeff Bohnert, President and General Manager of DSW Signs has died.  He was 57 years old.   Bohnert spent 33 years with DSW after graduating from Southeast Missouri State University.  The Cape Girardeau Missouri company has over 800 faces in Illinois, Arkansas, Louisiana, Texas and New Mexico. DSW Signs was an […]

IBOUSA: Location Traffic Metrics Request For Proposal

ABOUT IBOUSA Our network of media owners emerged a few decades ago and combined efforts with common ties as Independent Billboard Operators (IBO), mostly from smaller rural and suburban markets.  Challenged by our size and access to resources, contacts and ideas, we created an organization whereby we helped each other […]

IBOUSA Endorsement Program

By Chris Cowlbeck, General Manager, IBOUSA Recent advancements in technology and the speed of delivery of data have created some challenges for small and medium sized Out of Home (OOH) companies to fully understand and evaluate all the data nuances being used in the OOH industry.  The skills and access […]

Chris Cowlbeck on 4 letter words – good ones!

By Chris Cowlbeck, General Manager, IBOUSA I’m writing now again from the Sunny Side of the Arbuckles in the isolation of the ranch looking out over the horses walking by as the spring grasses and flowers come to life.  In the midst of all that is impacting us I recently […]

Coronavirus: Bad But Not The Apocalypse

There’s a lot of sky is falling talk about the coronavirus.  Traffic counts are down 30-60% in Washington State.  Transit ridership is down by an average of 64% according Transit to app.  Insider is concerned and sheltering in place.  He lives 2 miles from the Kirkland Life Care Center where […]

Out of Home Advertising Reaches Children with Message of Love and Hope

To the many billboard operators who supported the Samaritan’s Purse project Operation Christmas Child by donating available space on your digital boards in 2019, thank you! We are excited to share 2019 results. More than 10.5 million shoebox gifts were collected worldwide in 2019! More than 8.9 million were collected […]

Company of the Day: Capital Outdoor

Company: Capital Outdoor Advertising Markets: Virginia and North Carolina Headquarters: 1528 Old US 264-A, Zebulon, NC  27597 Phone: 919-873-9020 Capital Outdoor Advertising operates a billboard plant based from their headquarters in  Zebulon, North Carolina.    The company has 800 faces in North Carolina and Virginia.  The company is an operator associate in the IBOUSA.  […]

IBOUSA is 200+ Companies and 67,000 Faces

IBOUSA is a networking group of OOH Independent Operators across the United States that functions on a not-for-profit basis to benefit OOH businesses.  IBOUSA was created to help Independent Operators, similar to the ways that our great country was born, by neighbors helping neighbors. “We are growing past 200 companies […]

IBOUSA Health plan open for enrollment.

Health care and its costs and variable coverages are issues of concern for all Americans but none more so than those in small to mid-sized businesses. Recognizing this, IBOUSA, an association comprising independent billboard owners/operators, has spent the past year working to find a health care solution that would benefit […]

More Out of Home Conference Rooms

Last week Insider did a post on Durden Outdoor’s conference room.  We received lots of conference room pics.  Here are our favorites. Roland Digital Media’s Cookeville, TN office is filled with old ad memorabilia.  The conference room table was originally an off-premise billboard.  It advertised the Jaycees world championship rodeo […]