Tag: digital signs

Illuminated Mobile Billboard at Americas Cup

Illuminated Outdoor is a Chicago digital out-of-home company which operates mobile trucks outfitted with digital signs.  The company put a digital sign on a barge and had it operating on the Chicago waterfront during the Americas Cup race last week.  Insider talked with Illuminated Mobile’s John Gibbs about the project. […]

Montana Aproves Digital Billboards

On a 4 to 1 vote, the Montana Transportation Commission will allow digital billboards on land along state highways zoned commercial or industrial. The rule was first proposed on March 3 and was the subject of a public hearing in Helena on April 1. When it goes into effect later […]

Congressman Attacks Digital Billboards

A congressman from Rhode Island is circulating a letter to colleagues, asking federal regulators to overturn their 2007 Guidance to the states regarding control of digital billboards.  US Rep. David N. Cicilline (D-RI) is making these points in his pitch to other members of Congress, asking them to sign a […]

Norton Shores Allows Digital Signs

The city council of Norton Shores, MI agreed Tuesday, June 7 to allow digital signs to be allowed.  Michigan Live reported that the vote was 8-1 to amend the zoning ordinance allowing the electronic, off-premise advertising billboards. The language in the approved ordinance change meets Michigan Department of Transportation standards, […]

Lamar decides not to move board in Tupelo

WTVA reports that Lamar has decided to withdraw a plan to move a billboard in Tupelo, MISS from a rooftop on North Gloster Street to a location adjacent to the same building.  The company had planned to convert one of the sign faces to digital in connection with the relocation. […]

Instagram Ads Coming To Billboards

Instagram is launching its first-ever advertising campaign, in France this summer. The Facebook-owned photo sharing app will roll out ads on the internet, in movie theaters, and on outdoor displays in France, as part of a campaign that will run through August.  Images and videos from everyday Instagrammers will be at […]

Oceanside Moves Billboard Ban Forward

The Coast News reports that The Oceanside Planning Commission as approved some Coastal Zone Amendments which  will ban billboards on city property.  Oceanside adopted an ordinance to allow four digital billboards on city property in 2012.  The city has changed its mind about going forward with the signs after complaints […]

Quakertown Considering Monument Sign & Digital Billboard

WFMZ reports that Catalyst Outdoor has proposed to construct a monument sign in Quakertown which would incorporate a digital billboard.  The sign would be 40 feet by 23 feet.  Quakertown is appointing a committee to look at the proposal. In March 2016 Catalyst proposed a digital monument sign to the […]

Why Was This Sign Built?

A digital sign does not make a bad location good.  Insider saw this digital sign in Georgia yesterday.  The sign has 1 sold face. Much to dislike about the sign. The sign is angled and only has one side.  This reduces potential revenues.  You need to think long and hard […]

Bill Ripp on How to Prevent Hacking of Digital Billboards.

Insider wishes to thank the OAAA and Lamar Vice President/Digital Development Bill Ripp for this article.  Ripp is Chairman of the OAAA’s Digital Billboard Committee. The recent hacking of two digital billboards in Alabama reminds us of these important points: Digital billboards – like the rest of the world linked […]