Dave Westhoff just installed a digital billboard in Ashland, Missouri. Westhoff’s story is intriguing because he is an insurance agent who decided to enter the digital billboard business. If you have questions after reading this article you are welcome to contact Dave at 573-268-9651 Dave, what’s your background and what […]
Hartford Business Journal has written an article titled “Electronic billboards making a serious run at CT eyeballs.” Two thing in the article caught Insider’s eye. The former Mayor of New Britain Tim Stewart was quoted as saying that New Britain supported a plan to convert static boards to digital boards […]
Are you doing enough to keep your digital signs safe. Insider has written here and here about the importance of hack-proofing your digital billboards. The OAAA is conducting a Digital Billboard Security webinar from 11am to 12 pm, pacific standard time, on July 25, 2016 In this webinar, experts will […]
Nevada Appeal reports the Nevada Supreme Court last week ruled the Reno City Council had the right to amend the 2000 voter approved limit on the number of new billboards in town. The voter initiative was pushed by the group Scenic Nevada and was approved by a wide margin of […]
Insider has previously reported on billboard technology that can identify the make, model, and year of cars as they approach an LED sign. Yahoo Tech reports that Smart data storage company Cloudian and Japanese advertising company Dentsu will be launching a campaign in Japan this fall based on the technology. […]
By Ken Klein, EVP, Government Relations, OAAA The FBI added a murder suspect to its Ten Most Wanted list on June 28, and immediately activated digital billboards in eight states. The suspect is wanted for murdering a woman who was nine months pregnant in Milwaukee on March 6. The victim […]
Downington, PA residents have asked Catalyst Outdoor to turn off one side of a digital sign on the Route 30 bypass at Norwood Road according to a dailylocal story. Catalyst has offerred to install 35 trees on the property to hide views of the billboard. The residents have also met […]
After it became clear there was not enough support to approve a proposal in Cary Illinois, for an electronic billboard, a revised plan from Liberty Outdoor Advertising was approved by the Committee of the Whole to replace the billboards at 65 Northwest Highway with new print signs. The new billboards […]
By Darrin Friskney, Vice President, Watchfire Signs Going back to the basics – LED stands for Light Emitting Diode. An LED is not a light bulb, but an efficient, effective, ultra-bright alternative that doesn’t burn out. And all LEDs are NOT created equal. Since we first replaced incandescent bulbs with […]
iheartbillboards.com has an outstanding article on how digital billboards sprinkled throughout the US can change on a dime, relaying safety messages and updates to local communities as weather patterns emerge. This picture says it all. Source: iheartbillboards.com, “When Unpredictable Weather Strikes – Digital OOH Utilizes Real-Time Messaging: Insider’s take: Don’t be […]
