Tag: digital signs

Chris Bassler Says Digital Billboard Insurance is Getting More Expensive

Billboard Insider has heard that digital billboard insurance is getting more expensive, especially in coastal states in the Southeast US.    We talked with Chris Bassler of Bassler  & Co. Why is it so expensive to write digital billboard replacement insurance in Florida? Yes, this has become a major issue.  […]

San Antonio to Add More Digital Signs

In the mid-1980’s, San Antonio had roughly 2,400 billboards and off-premise signs.  Currently, the city has fewer than 800 signs and will see that number reduced further as the City Council approved a plan which will allow 24 new digital signs over the next three years. The new permits requires […]

Los Angeles Transportation Authority Proposing 93 New Digital Signs

The Los Angeles Times reports that the Metropolitan Transportation Authority (Metro) has made a proposal to create the Transportation Communication Network, which could build as many as 93 digital signs across the city of Los Angeles. The program has been billed as a way to make traffic move more smoothly […]

KEVANI Set to Launch Prominent Digital Advertising Destination on Interstate-5, Boasts Massive Audience Impressions

Part of their growing interstate collection in Los Angeles, the new i5 Pillars destination showcases KEVANI’S dominant presence of iconic media assets in Southern California LOS ANGELES, Oct. 18, 2022 /PRNewswire/ — KEVANI, Inc. (“KEVANI“)—LA’s market leader in digital out-of-home media sales and development—is launching a new digital advertising destination along a highly trafficked […]

Volta Makes Inventory Available Across all Programmatic Platforms

NEW YORK–(BUSINESS WIRE)– Volta Inc. (NYSE: VLTA) (“Volta”), an industry-leading electric vehicle (“EV”) charging and media company, announced that all advertisers now have equal and complete access to the Volta Media™ Network’s full range of programmatic inventory, regardless of which platform they use to buy media. This improvement upholds Volta’s ongoing commitment […]

Daktronics, Inc. Announces First Quarter 2023 Results

BROOKINGS, S.D., Aug. 31, 2022 (GLOBE NEWSWIRE) — Daktronics, Inc. (NASDAQ – DAKT) today reported results for fiscal 2023 first quarter which ended July 30, 2022. Q1 FY2023 financial highlights: Net sales of $171.9 million, the highest quarterly conversion rate since the pandemic began Operating loss of $5.5 million attributable to […]

YESCO Outdoor Acquires 12 Digital Faces in Eastern Idaho

Insider noticed YESCO’s acquisition announcement yesterday, so we reached out to Patrick O’Donnell, President of YESCO Outdoor Media for some details on their purchase. Pat, Why did these signs make sense for YESCO to acquire? YESCO has been operating both its on-premise and off-premise sign businesses in Southern and Eastern […]

Daktronics Sales And Orders Are Up – Supply Chain is Still a Struggle

BROOKINGS, S.D., March 10, 2022 (GLOBE NEWSWIRE) — Daktronics, Inc. (DAKT) today reported its results for fiscal 2022 third quarter which ended January 29, 2022. Q3 FY2022 financial highlights: Net sales of $139.6 million as a result of record orders and eased pandemic related site restrictions Operating loss of $5.7 million realized due to […]

Daktronics Promotes Josh Francois Into Spectaculars Director Role

Restructure of the company’s Spectaculars division delivers better coverage for customers BROOKINGS, S.D. – Dec. 1, 2021 – As video display systems continue to grow in complexity and variety of projects in the United States, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, has promoted Josh Francois into the role of managing […]

Photograph Digital Signs Like a Pro

With permission from Daktronics. LED displays are difficult to capture in a photo. A few simple adjustments to your process or camera settings can help you capture a breathtaking photo. Getting a high-quality photo of a digital display can be tricky. But, showing off all your digital assets is worth […]