BROOKINGS, S.D., Dec. 17, 2019 (GLOBE NEWSWIRE) — Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, announces the DB-6500, the latest addition to their DB-6000 LED digital billboard series. The Out of Home industry-standard 400 by 400-millimeter module features neighborhood-friendly emissions standards, a 10-year brightness guarantee, 12-year parts support and diagnostic information through System […]
OUTFRONT CEO Jeremy Male appeared at the UBS Global TMT conference on Tuesday. Here’s a summary of his comments. What’s driving growth? The principal driver of the acceleration in the US is national advertising…When you look at that there’s a couple of reasons…Firstly…our audience continues to grow whereas most other […]
The respected Consumer Reports has published a post on the use of data. You may be asked about it. Insider makes these observations: Respect for privacy is important; our use of data is anonymized. Our goal is to match messages to audiences while respecting privacy. Learn more about privacy and […]
DANVILLE, Ill. — (November 21, 2019) — The last of 59 truckloads of digital signage modules left the manufacturing facility at Watchfire Signs in Danville, Ill. recently, closing out the chapter on the renovation of the world’s largest single video screen, Fremont Street Experience in Las Vegas. Watchfire Signs, selected last year for […]
Lamar CEO Sean Reilly was interesting as ever at Adrian Cotterill’s DailyDOOH investor Conference. You need to make this conference part of your Digital Signage Week activities. A selection of Reilly’s comments. On Anna Bager as the new President of the OAAA The journey that brought Anna here started a […]
The Weymouth News reports that one digital billboard has been turned off and the town council is requesting no new permits be issued for digital billboards due to lighting issues. Residents have been complaining about light from a digital billboard operated by Cove Outdoor Advertising at 611 Pleasant Street […]
Regulators are increasingly raising light trespass impact concerns during the digital sign permitting process. Last week Insider talked with Jared Johnson, Media Resources’ Director of Business Development – DOOH, about their VISIONiQ SITELINE™ digital billboards (patent pending), designed to mitigate light trespass issues. Jared, how does light blocking work? Media […]
Daily Detroit reports that hackers showed an adult video on a digital billboard owned by Triple Communications along I-75 North between University Drive and M-59 in Auburn hills MI. The suspects were caught on camera breaking into the building which houses the computer that programs the billboard. There are hackers […]
Atlanta is going some amazing things with digital billboards and Formetco is on a roll in Atlanta. Insider talked to Formetco’s Britt McConnell to learn more. Britt, what do you do at Formetco? I manage the digital sales for the Southeast, North Central US and Puerto Rico. Tell me about […]
Southeastern Signs and the Central Virginia Business Coalition have an innovative partnership under which the Central Virginia Business Coalition is buying slots on four digital billboards owned by Southeastern Signs in Lynchburg. The Coalition reselling the slots to its members to provide small and mid-sized businesses an affordable form […]
