Today’s Rate This Ad column reviews a Starbucks ad which was placed programmatically with Lamar Advertising on Vistar’s platform. See comments by Ian Dallimore, Lamar Advertising VP of Digital Growth and GM of Programmatic at end. Programmatic creative can’t always be evaluated with the same rules as directional creative. Rate […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
OAAA President and CEO Anna Bager interviewed Mark Tutssel (former executive Chairman – Leo Burnett Worldwide) last friday as part of the OAAA’s lunch break series. Some of the highlights. What is the real value of out of home? When I first got into advertising I worked at Saatchi and […]
MINNEAPOLIS (June 9, 2020) — Hennepin Theatre Trust today announced that Art Connects Us, a digital public art installation, has been extended to continue through the end of August. The project is a partnership with Clear Channel Outdoor which features original artwork by Minnesota-based artists presenting images and messages of […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Duck Duck Go is running a campaign on 2,245 billboards in the US and 2,261 billboards in Europe. The campaign highlights the fact that DuckDuckGo gives users better privacy. Click on the map below to see where the boards are located. There’s a discussion at ycombinator over whether the […]
The Drive has a great article about a picture someone took of a 27 year old Toyota ad on a billboard in San Francisco. The ad was hand-painted on the sign in 1992 and rather than paint over the ad, Clear Channel has simply been stretching vinyl over the hand-painting […]
This infographic by Leslie Morris of Skydragon Designs caught Insider’s eye. It highlights how to design a successful billboard ad. ] [wpforms id=”9787″] Paid Advertisement
Baton Rouge, LA – May 11, 2020 – Lamar Advertising Company is proud to support #ForBlake, the movement that encourages people to perform good deeds in memory of Blake Davis, a young boy who lost his battle to pulmonary hypertension just shy of the age of three in 2019. Blake’s […]
