Other News

Watchfire Names Oggero COO

DANVILLE, Ill. – March 15, 2024 – Watchfire, a manufacturer of outdoor LED signs, indoor displays, digital billboards, and video scoreboards, announces the appointment of Mark Oggero as its Chief Operating Officer. Mark is a seasoned and accomplished strategic leader with extensive management experience across multiple industries, having held executive […]

Public Transit Trips Up 11% in 4Q 2023

Good news and bad news for OUTFRONT and the transit ad providers in the fourth quarter 2023 transit ridership figures.  The good news is that transit passenger trips increased by 12% in the fourth quarter of 2023 and transit trips were up 16% for the full year 2023 according to […]

Company of the Day: Keystone Outdoor

Company: Keystone Outdoor Advertising Markets:  New Jersey, Pennsylvania. Headquarters: PO Box 202, Cheltenham, PA  19012-0202 Phone: (856) 767-5028 Keystone Outdoor operates a billboard plant with 165 total faces including 24 digital displays which target bridges, expressways and suburban roads in Southern New Jersey, Trenton and Philadelphia.  The privately-held firm was started in 1977 by […]

Billboard Insider Classifieds March 16, 2024

Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business.  It worked so well for The Nine, that I know it’s money well spent.  John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]

OOH Sales: Go Find Someone You Can Help

Have you ever built a proposal or recommendation around what you need to sell, rather than the prospects true needs?  Maybe some rural faces we can bundle with other boards in town or on the interstate so we can get our occupancy up?  Maybe a couple of flips on that […]

Outfront Media SVP Joins Duane Morris as Real Estate Law Partner

NEW YORK, ―Patrick Smith has joined Duane Morris LLP as a partner in the firm’s Real Estate Practice Group in its New York office. Prior to joining Duane Morris, Smith was senior vice president, chief litigation and regulatory counsel and chief compliance officer at Outfront Media Inc. “Duane Morris continues to attract talented lateral […]

Formetco Closes $15 Million Debt Line to Fund Growth

DULUTH, Ga., March 13, 2024 /PRNewswire-PRWeb/ — Formetco, LLC. (“Formetco” or “the Company”) announced today that it recently closed a new $15 million debt facility with Fifth Third. Proceeds from the new facility were used to refinance existing debt and provide additional liquidity to fund future growth. Formetco, founded in 1968 and headquartered in Duluth, […]

Goddard Says Global Out of Home Back on Track

Global Out of Home revenue looks set to exceed 2022’s $36.8bn, a full recovery from the pandemic, with six factors set to drive further growth in 2024 and beyond, World Out of Home Organization President Tom Goddard said, opening WOO’s first in-person Africa Forum in Cape Town this week. These […]

Company of the Day: Kennedy Outdoor

Company:  Kennedy Outdoor Markets: Ohio Address: 9327 Martinsburg Rd. St., Louisville, OH. 43071 Email: kennedyoutdoor9@gmail.com Phone: 740-258-7083 Kennedy Outdoor operates an out of home plant with 75 faces in Ohio.  The company was founded by Richard Kennedy in in 2013.  Billboard Insider talked with Kennedy. Richard, how did you get […]

Billboard Insider Readers Only Have Cracker Barrel on Static Billboards

Yesterday Billboard Insider polled readers on whether Cracker Barrel advertises on their static billboards or their digital billboards.  The results were unanimous.  Cracker Barrel only runs on static billboards – at least when it comes to billboards owned by Billboard Insider readers.   To receive a free morning newsletter with […]