Company: Palmetto Outdoor Advertising Address: 126 Hampton St, Walterboro, SC. 29488 Phone: 843-893-6076 Palmetto Outdoor Media was formed in 2005. The company operates billboards in Colleton and Darlington, South Carolina. To receive a free morning newsletter with each day’s Billboard insider articles email […]
Other News
Billboard Insider Classifieds June 20, 2026
“We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
Brian Cone on Billboard Property Coverage
Brian Cone of The Cone Company has been running a series in Billboard Insider on insurance. In his last column he talked about why general liability coverage is important for an out of home advertising company. Today he talks about property coverage. Let’s talk property coverage. What is it, and […]
One Billboard Failure Doesn’t Define An Industry
Recently, All Steel Structures was tasked with the removal of a billboard structure that came down during a severe storm. Photos like these are dramatic. A collapsed billboard structure immediately raises questions about safety, engineering, and the integrity of billboard construction. While any structural failure is serious and deserves a […]
What Winning the WOO Global Sustainability Award Actually Means
By DJ Jennings, CEO, Outdoorlink Earlier this month in London, Outdoorlink was awarded the WOO Global Sustainability Award. I’ve had some time to sit with it, and I wanted to share a bit more about what it actually means, because I think the story behind it matters more than the […]
The Human Element: Why Including People or Traffic Can Enhance Billboard Photos
Billboard photography is about more than documenting a structure. It is about showing how an advertisement exists in the real world. While a clean, unobstructed image is important, including people, vehicles, and surrounding activity can make a billboard photo more informative and engaging. These elements provide context that helps advertisers […]
Company of the Day: Outdoor Impact
Company: Outdoor Impact Address: 4442 Oakton St, Sko0kie, IL. 60076 Phone: 847-674-6500 Outdoor impact is an Independent Outdoor outdoor Advertising company based in Chicago. Joel Byron is the company’s President. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]
The Company that Spends $5 Million a Year on Billboards
Christian Aid Ministries (“CAM”) is a US non-profit which spent approximately $5 million to purchase ads on 1,700 billboards in 2025. Billboard Insider spoke with Jay Stotzfus and Jeff Nisly about the program. Give an overview of CAM CAM is an Ohio-headquartered, non-profit which raised $171 million last year to […]
Ecoliteco’s Mike Gutowski on Solar Billboards
Ecoliteco President Mike Gutowski has more feedback on solar powered billboards Using solar plus battery to power any sized billboard lighting solution is 100% possible in any geographic location. To achieve this, it helps to have years of industry and product knowledge with good mathematics discipline. Using this as the […]
Did You Make the List?
by Nick Coston By now, unless you lost your internet, you’ve been overwhelmed by OOH industry peeps showing all of us they are flying to the upcoming Cannes Lion Festival in France. Why not, if I were going I too would be plastering my LinkedIn page with photos of me […]
