Other News

Would You Give Up Seven to Get One?

Would you give up seven billboard structures to gain one?  That’s what Interstate Outdoor is proposing in Bristol Township, PA as they were granted variances by the Bristol Township Zoning Hearing Board related to size and other issues to update its billboards along Route 13 in the township.  The seven […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: MAD Outdoor

Company: MAD Outdoor Address:  Illinois Phone: 708-784-0886 MAD Outdoor operates 28 billboard locations around the suburbs of Chicago.  Mark Hirtzer is the company’s owner.  He founded MAD Outdoor in 1999.  David Malay is President.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in […]

Billboard Insider Classifieds April 20, 2024

Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business.  It worked so well for The Nine, that I know it’s money well spent.  John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]

OOH Sales: Natural Talent is Irrelevant to Great Success

 “If you want to do something, you find a way.  If you don’t want to do something, you find an excuse.” –Dawn Bauer The secret to “finding a way”? Painful/Demanding practice and hard work.  As OOH sales professionals we should all be regularly committed to finding new business.  However, most […]

Pearl Media Adds Miami Digitals

Montclair, New Jersey (April 17, 2024) – Pearl Media, known for activating and driving brand participation at some of the country’s highest-profile, mixed-use developments, has successfully expanded the digital media footprint at Brickell City Centre in Miami, FL. Developed by Swire Properties, Brickell City Center (BCC) is Miami’s premier retail […]

EARTHDAY.ORG Partners With OAAA

Partnership Bring Awareness To The Dangers Of Plastics To Human Health  WASHINGTON, April 18, 2024 /PRNewswire/ — EARTHDAY.ORG, the global force behind Earth Day, is partnering with the Out of Home Advertising Association of America (OAAA), the leading trade group representing the entire out of home (OOH) advertising industry,  for the sixth year in a […]

Company of the Day: LMR Digital

Company: LMR Digital Markets:  Gonzales, Louisiana Address: 322 S Airplane Hwy, Gonzales, Louisiana, 70737 Email: lmrdigital@eatel.net Phone: 225-445-3614 LMR Digital operates a two-sided 14′ by 48′ digital billboard on Airplane Highway in Gonzales, Louisiana. Denise Crifasi tells Billboard Insider that during covid the company put Bible verses with messages of hope on the billboards […]

Trent Lindmark on The Lindmark Companies

Corporate Parent Company:  The Lindmark Companies Company: Lindmark Billboards Corporate Headquarters:  2700 Technology Place, Norman, OK 73071 Markets:  Oklahoma, New Mexico, Arkansas, Kansas, Louisiana and Texas Phone:  405-928-5800 Email: info@lindmarkbillboards.com Our Billboard Insider 2024 rankings has Lindmark Billboards ranked as the ninth largest billboard company in North America in terms of number of […]

Join Billboard Insider at the 2024 OOH Media Conference

Billboard Insider’s Dave Westburg would like to extend an invitation to independent out of home companies to join him at the 2024 OOH Media Conference April 29 to May 1, 2023 in Carlsbad, California.  The OAAA has programmed several events specifically for independent out of home companies.  The Independent Track […]