“We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
“Our first quarter results succeeded our internal expectations on both the top and bottom lines with strength from both local and particularly national customers” was how CEO Sean Reilly began Lamar Advertising’s first quarter 2026 conference call. Here are the results of Lamar Advertising first quarter 2026, earnings release, 10Q […]
Here are the results of the OUTFRONT first quarter 2026 earnings release, earnings presentation and conference call, sponsored and analyzed by Signvalue. Revenue increased 10% to $430 million. Billboard revenue increased 7%. Transit revenue increased a whopping 22%. The company’s billboard yield increased from $2,623 in the first quarter […]
Billboard Insider note: We saw a demonstration of the Super Optimal ad measurement tool at last month’s IBO show and were impressed by what we saw. We aren’t the only ones. NEW YORK, May 7, 2026 – Building on prior research demonstrating the effectiveness of out-of-home (OOH) advertising, new analysis from Clear Channel Outdoor (NYSE: CCO) […]
WASHINGTON, May 06, 2026 (GLOBE NEWSWIRE) — The Out of Home Advertising Association of America (OAAA) today announced the renewal of its partnership with the Federal Bureau of Investigation, extending a nationwide program that uses out of home (OOH) media to support law enforcement and public safety efforts across the […]
Company: Media Mpact Markets: Louisiana Address: PO Box 52496 Shreveport, Louisiana Email: amber@mediampact.com Phone: 318-989-7446 Media Mpact operates a billboard plant with 24 faces in Shreveport, Louisiana. Media Mpact purchased the billboards from Ace outdoor in December 2024. Amber Patton is Media Mpact’s founder. Prior to founding Media Mpact, she […]
Clear Channel Outdoor had an outstanding quarter due to the recovery of the San Francisco market and the impact of the Super Bowl. Here are the results of the Clear Channel Outdoor 1Q 2026 earnings release and 1Q 2026 10Q , sponsored and analyzed by SignValue. There was no earnings […]
by Nick Coston Fact: I haven’t missed an OAAA OOH Conference since I began going in 2013, that year being in Los Angeles when it went by the name OAAA/TAB National Convention & Trade Show. The show’s theme back in 2013 was IGNITE, where Sean Reilly from Lamar Advertising and […]
Insider’s Note: Canada based Pattison has opened a new US Airport division for this transaction. The active airport market is getting even more competitive. TAMPA, Fla., May 05, 2026 (GLOBE NEWSWIRE) — PATTISON Outdoor US is proud to announce its inaugural partnership with Tampa International Airport (TPA). PATTISON […]
In recent years, companies across many industries have looked for ways to increase efficiency without effecting the performance of their products. Pivoting to processes that attempt to reduce cost without compromising integrity. Unlike these companies who are just now hopping on the trend, Formetco has made it a priority from […]
