Other News

Company of the Day: Seaboard Media

Company: SeaBoard Media, LLC. Markets: Maryland Address: Commercial Harbor, Ocean City Maryland 21842 Email: info@theseaboard.com Phone: 443-235-1309 Seaboard Media operates two 14′ by 47′ digital billboards on a 72′ catamaran board which is based at Ocean City, Maryland.  The board runs the length of the Ocean City beach from 10am […]

Building A Unique and Competitive DOOH Sales Strategy at Unleashed 26

DOOH now represents 39%+ of total U.S. OOH and is exploding at about 9% growth per year!! Consumers are embracing it. Research shows 62% noticed digital advertising, 50% notice “all” or “most” digital ads, and 65% engaged overall.  Marshall McLuhan famously said, “The medium is the message.” Consumers love digital […]

Rachel Rogers and Ian Dallimore on Getting in the Room

Lamar Advertising VP of Digital Growth Ian Dallimore interviewed Rachel Roger, VP of National Sales on the Digital and Dirt Podcast.  Some highlights. Rachel almost wasn’t hired by Lamar Shout out to John Miller! So when I interviewed with John, I was in radio sales — fresh out of college, […]

OOH Lender: Verde Outdoor Capital

Billboard Insider is running a series on out of home lenders.  Today we profile Verde Outdoor Capital Lender:  Verde Outdoor Capital Address: 1720 W. Rio Salado Pkwy, Suite A, Tempe, AZ 85281 Email: rickard.strom@verdeoutdoorcapital.com Phone: 602-284-4369 Rickard, talk about your background in out of home Out-of-home has been a major […]

A Play on Coyote vs Acme

Signage Expert Brad Getter of MegaGraphics tells Billboard Insider about a great campaign which is playing off the Coyote Vs Acme movie which features Wiley Coyote and a Billboard Attorney. When there’s a movie about a coyote and a billboard attorney and you’re a billboard attorney, shouldn’t a guy try […]

Company of the Day – Sierra Displays

Company: Sierra Displays Market:  Northern Nevada. Headquarters: P.O. Box 51534 Sparks, Nevada 89435-1534 Phone:  775.825.7900 Email:  Robin@SierraDisplays.com Sierra Displays is a locally owned and operated outdoor advertising company serving the Northern Nevada market, specifically Reno and Sparks, for over 25 years. Services include billboard advertising, creative and billboard production services, vinyl installation services […]

Billboard Insider Classifieds September 5, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads from the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Huntington Billboards buys 8 faces from Ayers Outdoor in Knoxville, Tennessee

Huntington Billboards (“Huntington”) announced today the acquisition of multiple I-75 outdoor advertising assets from Ayers Outdoor in the Knoxville Tennessee market. The transaction included 8 existing advertising displays. The assets are located across the greater Northern Knoxville market.  Terms of the transaction were not disclosed. “Over the last several months […]

Daniel Maxwell Executive Director of Georgia Outdoor Advertising Association

In February 2026 Daniel Maxwell became the Executive Director of the Outdoor Advertising Association of Georgia (“OAAG”).  The OAAG is an effective state industry association with many members.  Billboard Insider has had the privilege of presenting at a past OAAG conference.  We interviewed Maxwell to learn what’s new in Georgia. […]

Daktronics Announces Fiscal 2027 First Quarter Results

BROOKINGS, S.D., Sept. 02, 2026 (GLOBE NEWSWIRE) — Daktronics, Inc. (NASDAQ: DAKT) (“Daktronics” or the “Company”), a recognized industry leader in digital display and control system technology, today reported results for its fiscal 2027 first quarter, ended August 1, 2026. The first quarter of fiscal 2027 reflects a 13-week reporting period, compared with a 14-week […]