Digital Signs

Toyota Dealership uses Smartphone App to Program Ads on Digital Billboards

Dan Porter Motors, Dickinson, ND, in June of 2020 became the first automotive dealership in the U.S. to control their inventory on outdoor digital billboards, in real-time with the Lucit Layout smartphone app. “Our objective was to develop an application to publish inventory, to digital billboards, with a single click”, […]

Pattison Partners with Hivestack to Offer Programmatic in Canada

PATTISON Outdoor Advertising, Canada’s leading Out-of-Home (OOH), Transit and Digital display advertising company, and Hivestack, a Montreal-based ad tech company specializing in programmatic Digital Out-of-Home, announced today at the DPAA Video Everywhere Canada Summit that both parties have entered a partnership that will usher in a new era of Canadian […]

Tiffin Metal Products Announces Digital Partnership with Electro-Matic Visual

Tiffin— July 13, 2020 — Tiffin Metal Products is ready to light it up! Tiffin Metal Products is pleased to announce an exciting new partnership with Electro-Matic Visual as we join the digital billboard revolution. We recognize the need to implement digital solutions to ensure we address the needs of the market […]

Stephen Johnson on Building Your First Digital Billboard

Today’s podcast guest is Stephen Johnson of Waller Outdoor.  He talks about what he’s learned while building and running his first digital billboard in Waller, Texas. Stephen how did you get interested in a digital billboard. My parents started to work in the newspaper business when I was a little […]

Broadsign to Power Quebecor Digital Out of Home Division

MONTREAL, Canada – July 6, 2020 – Broadsign, the leading out-of-home (OOH) platform has been selected by Quebecor, Quebec’s leading communications, media and entertainment company, to power it’s digital out-of-home (DOOH) division. The partnership enables Quebecor to easily sell, manage and distribute content across its fleet of premium bus shelter […]

Community Friendly Digital Billboards

What can the industry do to help make digital billboards more community friendly? That question has been on the mind of Media Resources’ Chief Product Architect, Cheng Qian, for years. Digital Billboards have proven very effective, dynamic tools to connect people with products, services, and information. However, the use of […]

Schools Bid Farewell to Grads on Watchfire Displays

DANVILLE, Ill, — (June 24, 2020) — As schools grapple with how to hold virtual graduation ceremonies in the wake of the Covid-19 pandemic, a number of administrators and local businesses are teaming up to give graduates a send off on digital billboards and signs, according to Watchfire Signs, a […]

Watchfire introduces light blocking technology

Watchfire has designed a new patent pending digital billboard light blocking technology for locations that require  a narrower viewing angle. Insider talked with Watchfire’s Darrin Friskney about the product. Darrin talk about the louvers. The louvers eliminate light spillage from digital billboards by narrowing the billboard viewing angle from 140 […]

Allvision launches digital out of home network in Canada’s top 3 markets

TORONTO, ON., June, 2020 / PRNewswire- ALLVISION launches Canada’s first premium pure-play large format digital out-of-home (DOOH) network on major streets and highways in Canada’s top 3 markets.  Anchored by coverage throughout the GTA on Highways 401, 407, 427, and 403, the network will deliver close to 22,500,000 daily impressions. […]

CEN to install touchless screens in cinemas

Insider gets lots of product releases, some more intriguing than others.  This product release caught our eye: touchless screens which allow consumers to interact with a digital sign in a safe way.  A technology you should keep your eye on. 18th June 2020 – CEN Media Group and Ultraleap have signed a deal that will […]