Digital Signs

Vegas Vic Has a Cousin

YESCO built and updated Vegas Vic, but Billboard Insider discovered this week that Vegas Vic’s family also includes his cousin Wendover Will.  Happy Friday and enjoy.     To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our […]

Assembly, Talon and Place Exchange roll out new DOOH system

NEW YORK, NY – January 9, 2024 – Today, global media agency Assembly announced the latest in retail media innovation – a first-of-its-kind planning tool called ShopConnect that marries programmatic buying with digital out-of-home (DOOH) to create more effective and meaningful real-time experiences for consumers. The tool was designed in partnership […]

The Digital Out of Home Academy – Part 2

In our interview yesterday we met Founder, Jeff Gunderman, learned about his background,  why he started the DOOH Academy and a brief overview of what it is about.  Today we are going to focus on The DOOH Academy platform. Jeff, remind us, what are the components of the DOOH Academy? […]

Introducing The Digital Out of Home Academy – Part 1

Billboard Insider noticed on LinkedIn that there is a new educator focused on the digital and programmatic OOH world.  We reached out to Jeff Gunderman, founder, for more information on The Digital Out of Home Academy.  We are doing this in two parts. Today we will focus on Jeff, his […]

Will 4,203 Signatures Get You a New Digital Billboard?

The Austin Business Journal is reporting that Keep Round Rock Safe, a group of local businesses pushing for more digital  billboards in the Austin suburb of Round Rock, turned in 4,203 signatures to the city on Dec. 26, surpassing the required amount needed to get its item on a ballot […]

Tiger Party Welcomes the New Year in Times Square

NEW YORK, January 2, 2024/ – Looking forward to the new year with the new installation, new goal, and new plan. Tiger Party, the creative digital signage solution agency renowned for orchestrating the interactive digital out-of-home (DOOH) campaign and iconic annual New Year’s Eve countdown in Times Square, unveils its […]

ONroute Tabs Media Resources for Groundbreaking Digital Project

Toronto, January 1, 2023 – ONroute, a premier provider of highway service centers in Ontario, is excited to announce a collaboration with Media Resources Inc., a leader in digital signage and turnkey solutions. This partnership, also involving Pattison Outdoor Advertising, represents a significant stride in ONroute’s commitment to enhancing highway […]

Branded Cities Adds Iconic Digital on Wishire Boulevard

New York, NY– December 20, 2023 – Branded Cities, North America’s premier Out-of-Home and iconic media company, announced today an exclusive agreement with Jamison Properties to represent and sell advertising campaigns on a digital spectacular located at the Solair Wilshire, a luxury high-rise residential and commercial complex on Wilshire Boulevard.  […]

Wildstone Acquires M5Tower in West Midlands

Wildstone are pleased to announce their recent acquisition of the M5 Tower in the West Midlands, reinforcing the company’s commitment to innovation and expanding its portfolio of high-quality roadside media assets. The M5 Tower West Midlands is a high-impact, double-sided DM6 structure strategically positioned on the M5 in Birmingham, between […]

PATTISON Outdoor and ONroute Announce Highway Ad Partnership

PATTISON Digital Superboard at ONRoute travel plaza in Cambridge, Ontario TORONTO, Dec. 19, 2023 (GLOBE NEWSWIRE) — In a transformative move that promises to redefine highway advertising, PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising company, has announced a pioneering partnership with ONroute, the premier operator of highway travel service centres […]