Creative

Shout Out To Reagan Outdoor

Todays Insider shout out is to Reagan Outdoor and their involvement in a youth driven billboard campaign targeting violent crime in Indianapolis.  Thanks to WTHR TV and their willingness to cover the Campaign.  See their video below.     [wpforms id=”9787″] Paid Advertisement

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Send OAAA Your Most Impactful Local OOH Campaigns

OAAA members are always looking for ways to showcase the value of OOH with clients. If you have campaigns that generated quantifiable proof of the value OOH made in local ad communities, we want to hear from you. In addition to industry recognition, our grand prize winner will receive $500, […]

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

New ECP Campaign Will Make You Sweat

  GRAND RAPIDS, MICH — Midwest advertising agency Extra Credit Projects (ECP), in collaboration with client YMCA of Greater Grand Rapids, has launched a campaign to promote new memberships just in time for New Year’s resolutions. With the last two years of decreased gym attendance due to the ever-present concerns of […]

Rate this Ad with Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Park Outdoor Shoots and Scores with Boeheim Brothers and Daktronics Digital Billboards

  Syracuse, NY – Jan. 5, 2022 – Media company Park Outdoor Advertising capitalizes on the flexibility of Daktronics digital billboard inventory by teaming up with basketball standouts Jimmy and Buddy Boeheim to promote their billboard business. The partnership is a Name, Image and Likeness (NIL) agreement, in which Park […]

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Ocean Outdoor OOH Screens Welcome 2022 With a Bang!

From Amsterdam to London, Eindhoven to Edinburgh, hundreds of digital out of home screens in 35 UK and Dutch cities celebrated the arrival of 2022 with virtual fireworks displays, replacing traditional New Year’s Eve celebrations which had either been scaled back or cancelled for a second year. In the UK, […]

OBIE Entry Deadline Extended

Take advantage of our OBIEs extension Afraid you were going to miss the deadline for the OBIEs call for entries? Fear not! The deadline to submit your jaw dropping creative has been extended to January 14.  Making OOH history is a great New Year’s Resolution – enter today! Eligibility for […]