Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]
Business
Company of the Day: Zalla Media
Company: Zalla Media Markets: Kentucky Headquarters: 2333 Anderson Road, Crescent Sprints, KY 41017 Phone: 859-250-8793 Email: shannon@zallamedia.com Zalla Media operates a digital billboard on I-75 in Northern Kentucky just over the Ohio River from Cincinnati. The sign is on the most heavily traveled interstate in the Cincinnati/Northern Kentucky area and gets 284,452 impressions each week. […]
The 2018 Out of Home Website Rankings
Insider reviewed 434 out of home websites to compile the 2018 Out of Home Website Rankings. Insider used a 20 point ranking system to measure how well an out of home website meets the needs of clients and potential advertisers. The scores ranged from 0 to 20. The average score […]
Cracker Barrel Heads West
Cracker Barrel has been expanding out west. In the last two years the company has opened stores in Portland and Las Vegas. Earlier this week Cracker Barrel opened a store in Victorville, California. The company will add a store in Sacramento later this year. Here’s the press release. This is […]
Company of the Day – YESCO Outdoor Advertising
Company: YESCO Outdoor Media Markets: Oregon, Montana, Idaho, Nevada, Utah, Wyoming & Arizona Headquarters: 2401 Foothill Dr, Salt Lake City, UT 84109 Phone: 1-866-779-8357 YESCO produces custom signs, lightings and display systems for businesses and operates a billboard plant in the Western United States. The company was started in 1920 […]
The Best Out of Home Advertising Websites
Tomorrow, Insider will publish the 2018 Out of Home Website Rankings. Insider reviewed 434 out of home advertising websites using a 20 point ranking system to measure how well an out of home advertising company website meets the needs of clients and potential advertisers. The average score for the 434 […]
Geopath Market Spotlight: Charleston
Did you know? More than 8 million tons of cargo pass through the port of Charleston each year, making it the largest cargo port on the Southeast coast. The first official battle of the Civil War occurred in Charleston with the battle of Fort Sumter. This week’s Geopath Market Spotlight […]
Company of the Day: WV Outdoor
Company: WV Outdoor Markets: West Virginia, Ohio, Maryland Headquarters: 1389 Charleston, Road, Poca, West Virginia 25159 Phone: 304-342-0932 WV outdoor is the largest independently owned out of home advertising company in West Virginia. WV Outdoor operates over 1,400 billboard faces in West Virginia, Ohio, Kentucky and Maryland. The plant includes posters, bulletins and […]
This Video Should Be On Every OOH Website
OAAA has prepared an outstanding two-minute video that makes the case for out of home. You can watch the video below. Insider thinks this video should be embedded on the Why Outdoor page of your website. It makes a powerful visual case for why out of home advertising is a […]
Venture Backed Companies Using Out-of-Home
NEW YORK, Feb. 5, 2018 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today that the company has launched out-of-home (“OOH”) campaigns with 100 venture-backed brands in 2017, a 30 percent increase from 2016. Some notable collaborations include TodayTix, WeWork, Oscar, MakeSpace, Casper, Rent The Runway, Bumble, and more. “Out-of-home advertising continues to be […]