Business

US Out of Home Revenue up 9.2% in 2Q 2026

Brands are increasing their OOH investment driving ad spend up 10.7% in the second quarter of 2026 to $3.16 billion, and the strong quarter pushed year-to-date OOH revenue growth to 9.2% in 2Q 2026 The growth was broad-based, with digital OOH, technology and AI advertisers, financial services and major live […]

David Bell joins Veridooh Advisory Council

18 August 2026: Veridooh, the award-winning global leader in independent out-of-home (OOH) verification, has appointed David Bell to its Advisory Council to work closely with the Co-Founders and Co-CEOs, Mo Moubayed and Jeremy Yang. The appointment brings one of advertising’s most respected leaders into Veridooh as the company continues to […]

Company of the Day: Roland Digital Media

Company:  Roland Digital Media Markets: Tennessee Headquarters: 2300 W. Jackson St, Cookeville, TN  38501 Phone: 931-528-8100 Roland Digital Media operates a a plant of over 450 billboard faces including 41 digital billboards in Middle Tennessee.  In addition the company has a brand consulting and website design business (you can tell because the company’s […]

OOH’s biggest problem isn’t creative, It’s the report

A media buyer running paid social sees results before the campaign ends.  The numbers arrive in one place, in one format, updated continuously, with a clear line from spend to outcome.   Nobody has to build anything. A buyer running out of home across six markets gets something else entirely.  Six […]

Company of the Day – Rose City Outdoor & General Moultrie

Company: Rose City Outdoor & General Moultrie Market:  South Georgia Headquarters: 3209 Habersham Rd. NW, Atlanta GA 30305 Phone:  229.234.1492 Email: info@rosecityoutdoor.com Established in 2010 Rose City Outdoor is a dynamic outdoor media company with digital displays in locations in the Southern Georgia area. Rose City Outdoor provides innovative advertising solutions for their customers […]

Company of the Day: Roger Budd Billboards

Company: Roger Budd Billboards Markets:  Georgia Address: 2907 N Patterson St, Valdosta, Georgia 31602 Email: info@rogerbudd.com Phone: 229-2440-3300 Roger Budd Company operates a real estate business which includes a billboard plant which has 78 faces including 7 digital faces in Georgia.     To receive a free morning newsletter with […]

Billboard Insider Classifieds August 15, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads from the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Order Your eBook of Our Guide to Leases, Easements and Real Estate!

Billboard Insider’s Guide to Leases, Easements and Real Estate  is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]