Clear Channel Outdoor priced its 100 million share stock offering at $3.50 last Friday. That means it will raise $400 million if underwriters exercise their shares. Insider learned three things about Clear Channel Outdoor from the Prospectus. Billboards in the US, Street Furniture abroad. Billboards account for 61% of Americas […]
Last week Insider wrote about a performance based marketing trial which the out of home platform Adquick conducted in Los Angeles for food ordering app Ritual. Insider talked with Adquick co-founder Matt O’Conner about the project. Where did the idea come from? We’ve tested a variety of calls to […]
Company: Waverly Media Market: Florida Headquarters: 4188 Dairy Ct, Suite D, Port Orange, Florida 32127 Phone: 386-322-3600 Waverly Media is a 20 year old company which operates a bus bench advertising business in Pasco County, Florida with coverage in: Deltona Deland Edgewater Holly Hill Port Orange [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Out of home is cheaper than other media. Look at this chart which PJ Solomon calculates ad CPM’s (cost per thousand ad impressions) for different media. Only mobile display or online display are cheaper than out of home. TV, Newspapers, Magazines, Podcasts, Video are more expensive. Radio costs about as […]
Company: Venture Outdoor Advertising Markets: Missouri Headquarters: 15664 Barton St., Overland Park, KS 66221 Phone: 913-730-8353 Venture Outdoor Advertising owns 62 billboard structures in Missouri. The company was started in 2013 by Randy Jackson. Prior to starting Venture, Jackson was a VP for CBS Outdoor in Los Angeles and a General Manager […]
How do you find good out of home advertising employees when unemployment is at a 50 year low? Three ideas. Use Your Billboards “How do billboard companies advertise billboard jobs? Billboards” says the headline of a Statesman article on how Reagan Outdoor is advertising for installers on its billboards in […]
Company: Visual Outdoor, LLC Headquarters: 379 Bee Tree Ln. Blairsville, GA 30512 Markets: Northeast Georgia, Western North Carolina, and Eastern Tennessee Phone: (706) 745-9322 Visual Outdoor Advertising is owned by Terry Poteete and operates in the fast growing areas of Northeast Georgia, Western North Carolina, and Eastern Tennessee. They own and […]
Everyone wants a billboard to promote their Emmy chances says Hollywood Reporter. Good news for Clear Channel Outdoor, OUTFRONT Media, Ace Outdoor and the other Sunset Strip and LA operators. Space on the Sunset Strip is now worth $75,000-150,000 for 4 weeks. Hold the Hype on autonomous cars says the […]
Did you know: Although born in Baltimore, Edgar Allen Poe grew up in Richmond. The State Capitol Building in Richmond was designed by none other than former US President Thomas Jefferson. This week’s Geopath Market Spotlight focuses on the Richmond-Petersburg, Virginia DMA. Infographics for the top DMAs and much more […]
