How do you find good out of home advertising employees when unemployment is at a 50 year low?  Three ideas.

Use Your Billboards

“How do billboard companies advertise billboard jobs?  Billboards” says the headline of a Statesman article on how Reagan Outdoor is advertising for installers on its billboards in Austin.

Everyone you buy something from is a potential hire. 

Look for someone who is personable, communicates well and has a great attitude regardless of where they work.  Adams Outdoor hired Andrea Messimer Henley after she sold them a copier.  They liked her attitude.  Ashby Street Outdoor founder and CEO Jim Matalone tells a great story about entering the out of home business: “It was quite some time ago back in the mid-80’s, I was in Atlanta, working my way through college selling furniture.  I happened to sell Jim McLaughlin, who was running a Turner Outdoor plant at the time a set of outdoor furniture…we had a billboard on the property.  He had a Turner T-shirt on.  We had a conversation…he gave me an interview.”

Use the Billboard Insider Classifieds. 

18,000 people in the out of home industry visit Billboard Insider each month.  Huntington Outdoor owner Justin Powell says: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  A help wanted ad costs $60 for 60 days.  You can place an ad by clicking here.

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