Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Business
Rothfelder on Notice to a Sign Property Buyer
By Richard Rothfelder, Rothfelder and Falick Insider has published articles on providing prospective buyers of property encumbered by signs and leases with actual and constructive notice of the outdoor advertiser’s interests and including notice of the right of first refusal in billboard leases. Insider brought to my attention a […]
Talon Acquires Grand Visual Agency and QDOT Ad Tech Provider
As part of its continued international growth, Talon has extended its global independent OOH offering, with the addition of market leading digital OOH creative services specialist Grand Visual, and its digital OOH Ad tech provider QDOT. The strategic acquisition enables Talon to further enhance its abilities across the US and […]
Ubimo Adds Head of Practice for OOH Solutions
Over the past few years, OOH has been the only “traditional” ad format to experience steady growth. This grow this due in part to the rise of digital OOH (DOOH) media, and in part to the advent of better audience identification and targeting tools available to the sector. The rate […]
Company of the Day: Tyler Outdoor
Company: Tyler Outdoor Markets: Oklahoma. Headquarters: 5101 S. Shields Blvd, Oklahoma City, OK 73129 Phone: 405-616-5000 Tyler outdoor was founded in 1965 by Ralph Tyler. Tyler Outdoor owns 1,500 digital billboards, static billboards, bus benches and bus shelters in Oklahoma City, Edmond, Midwest City, Norman, Stillwater and Tulsa. Tyler Outdoor is […]
Jeremy Male on a changing sales model, the economics of digital conversions and Google and Facebook as competitors
Jeremy Male appeared last month at the Bernstein Future of Media conference. Here are the highlights. On a changing sales model We used to be sign sellers whereas now we engage with local advertisers in a much broader way. We talk about how out of home is going to work […]
Company of the Day – Trotter Outdoor
Company: Trotter Outdoor Headquarters: 342 Bridle Path Rd., Saluda SC 29138 Market: South Carolina Phone: 864.992.7057 Email: mtrotter@trotteroutdoor.com Matthew Trotter is the owner/operator of Trotter Outdoor. Matthew’s father started the business 20 years ago. The Company remains a family company, owned and operated with a mix of both static […]
Geopath Market Spotlight: Dayton
Did you know: Dayton, Ohio is located within a 600 mile radius of 67% of the US population. There are 26 institutions of higher learning within Dayton, including medical, law and engineering schools. This week’s Geopath Market Spotlight focuses on the Dayton, Ohio DMA. Infographics for the top DMAs and […]
Company of the Day: Turner Outdoor
Company: Turner Outdoor Advertising Markets: Texas Headquarters: 940 Eikel Street, New Braunfels, TX 78130 Phone: 830-609-SIGN Email: info@turneroutdooradvertising.com Turner outdoor advertising has been in South Central Texas for 28 years. The company has 27 billboard structures located on I-55 between San Marcos and San Antonio. Most of the billboards are […]
New Tradition Media Acquires Total Outdoor’s San Francisco Outdoor Advertising Assets
New Tradition Media has acquired Total Outdoor’s San Francisco out of home (OOH) media assets, making it the largest player in high-profile static signage in the Downtown San Francisco area. Jon Dobres, on behalf of Total Outdoor, stated “The deal is a value-enhancing opportunity for clients of outdoor media in […]
























