Business

Considering Clear Channel and Managing the Human Side of Change

By Janea McDonald, Owner, Edge Consulting Change is part of the business cycle in out-of-home advertising. Capital structures shift. Portfolios realign. Technology accelerates. Ownership transitions occur. The recent acquisition of Clear Channel Outdoor is one visible example of a broader market pattern. Financial integration tends to receive the most attention […]

Billboards as Public Speech

You need to remind your regulators that billboards have a valuable function in providing a channel for public speech.  Here are three examples Billboard Insider noticed in the past month.  The first example is a straightforward election ad in St James Minnesota. The second example comes from Spokane, WA, where […]

Company of the Day – Lakes Digital Sign Guys

Company: Lakes Digital Sign Guys Headquarters: 28420 US-10 E, Detroit Lakes, MN 56501 Market: Detroit Lakes Phone: 218-850-7588 Email: sales@lakesdlsignguys.com Tony Reller and Jon Sabo are the Lakes Digital Sign Guys. They built their single sided 14×48 digital in October 2022 and have the largest and closest digital billboard to […]

OOH Debates Methodology While Advertising Moves On

By Drew Jackson, Founder & CEO, StreetMetrics Every year the industry celebrates record OOH revenue. Every year we lose market share. At some point you have to stop calling it growth and address the elephant in the room. Measurement methodology gets all the attention. It isn’t the whole problem. Today, a […]

Robinson Outdoor Acquires Mashburn Digital and Static Displays in Tennessee and Georgia

February 27, 2026 Huntsville, AL – Robinson Outdoor (“Robinson”) announced today their acquisition of Outdoor Advertising Assets in Tennessee and Georgia from Mashburn Outdoor (“Mashburn”). Drachman M&A Co. represented Mashburn in the transaction. Steve Grant of Grant, Konvalinka & Harrison provided legal representation to Mashburn and Robinson was advised by […]

Company of the Day: Keystone Outdoor Advertising

Company: Keystone Outdoor Advertising Markets:  New Jersey, Pennsylvania. Headquarters: PO Box 202, Cheltenham, PA  19012-0202 Phone: (856) 767-5028 Keystone Outdoor operates a billboard plant with 165 total faces including 24 digital displays which target bridges, expressways and suburban roads in Southern New Jersey, Trenton and Philadelphia.  The privately-held firm was started in 1977 by […]

Billboard Insider Classifieds February 28, 2026

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

How does your OOH company use AI?

Billboard Insider’s Dave Westburg will moderate an OAAA Independents Summit panel titled “Power Your Enterprise with AI on May 11, 2026 during the OOH 2026 Media Conference.  Billboard Insider and the OAAA are seeking input from independent OOH media companies to help develop the content.  We want to know how […]

OUTFRONT Partners with Adquick

  Today marks an important moment for AdQuick, and for the future of out-of-home advertising. We’re proud to announce an exclusive multi-year commercial partnership with OUTFRONT Media, one of the largest and most trusted IRL media companies in the United States. As part of this collaboration, OUTFRONT will license AdQuick’s […]

Company of the Day: Kentucky Outdoor

Company: Kentucky Outdoor Advertising Markets: Kentucky Address: 423 State Street, PO Box 917, Bowling Green, Kentucky. Phone: 270-842-6828 Kentucky Outdoor owns over 100 billboards in south central and western Kentucky.  David Sears is President.  Thomas Connelly is Vice President. Sears was named the 2017 small business person of the year by the Bowling Green Chamber of […]