Author: John Weller

Adams Outdoor Advertising Expands Into Upstate South Carolina With Additional Acquisition From McWhorter Media Group

LANSING, Mich., May 18, 2026–(BUSINESS WIRE)–Adams Outdoor Advertising today announced the acquisition of 30 billboard faces from McWhorter Media Group, marking the companies’ second transaction following a prior acquisition in Virginia. “We were pleased to work with McWhorter Media Group again,” said Kevin Jones, Chief Executive Officer of Adams Outdoor […]

Ballyhoo Media Launches the Seattle Sound Digital Spectaculars

SEATTLE, WA — Ballyhoo Media, the nation’s largest waterway media company, in partnership with Washington State Ferries (WSF), the largest ferry transit system in the U.S., has launched the Seattle Sound Digital Spectaculars, a new digital OOH network consisting of 14 premium screens, including digital roadside billboards, full-motion terminal video […]

Billboard Insider Classifieds May 16, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Harkey Media has Acquired Boulevard Media Company

May 14,2026 (Phoenix, AZ) – Harkey Media has acquired Boulevard Media Company in Phoenix. The assets include digital and static displays throughout the metro, including Scottsdale, downtown Phoenix, Tempe, Glendale, Buckeye, Surprise and New River. This is Harkey Media’s eighth acquisition in the last twelve months. Their portfolio now includes […]

Company of the Day – MPA Outdoor

Company: MPA Outdoor Market: Rio Grande Valley, Texas Headquarters: 2243 Pecan Blvd, Mcallen TX 78501 Phone: 956-618-2100 Email: contact@mpaoutdoor.com MPA Outdoor, founded in 1999 focuses on key cities in Texas’ Rio Grande Valley.  For more than 20 years, MPA Outdoor has prided itself on its continuing growth to bring advertisers […]

Anna Bager’s 2026 State of the OOH Industry Speech

Good morning, everyone — and welcome to OAAA’s 2026 OOH Media Conference. It’s great to be here with all of you in Dallas — a city defined by energy, ambition, and a spirit of entrepreneurship. A place where culture shows up in the real world, where brands compete on a […]

OOH Delivers 2x the Performance Lift of TV, New Study Shows

WASHINGTON, D.C. — May 12, 2026 — The Out of Home Advertising Association of America today released a new study conducted in partnership with Kochava, reinforcing out of home (OOH) advertising’s role as a high-performing, measurable media channel in today’s outcome-driven marketing landscape. The report, OOH – A Valuable Performance Medium, […]

OAAA Adds New Industry Leaders to Board of Directors

WASHINGTON, May 11, 2026 (GLOBE NEWSWIRE) — The Out of Home Advertising Association of America (OAAA) today announced the appointment of three new members to its Board of Directors, further strengthening the organization’s leadership as the out of home (OOH) industry continues to evolve. The newly appointed board members include: […]

Daktronics Technology Fuels Street Media Group’s Rapid Multi-State Expansion

BROOKINGS, S.D. – May 11, 2026 – Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, is highlighting the growth of Street Media Group (SMG), a 16‑person out‑of‑home (OOH) company leveraging Daktronics digital display technology to grow rapidly across multiple states. What began as a hyperlocal Northern Colorado operator is now expanding into Kentucky, Nebraska […]