Rothfelder & Falick set out to provide the industry with one source for all aspects of Billboard Law. This book does just that. There are 300 pages of summary and articles broken into seven sections including: FIRST AMENDMENT CHALLENGES AND CONTENT BASED SIGN CODES WHAT THE OPERATOR CAN DISPLAY […]
Author: John Weller
Billboard Insider Classifieds October 3, 2026
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The Ultimate Out of Home Sales Guide – We Have Books in Stock!
Looking to search for the bestselling OOH sales book? Here is what you will find. The Ultimate OOH Sales Guide is available in soft back! We just received our new printing. If you are interested in a soft cover copy, send an email to info@billboardinsider.com and provide the following information. We will […]
Order Your eBook of Our Guide to Leases, Easements and Real Estate!
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good […]
Sons in the Shadow: Surviving The Family Business As A Son Of The Boss
Click on this LINK to purchase a copy of this terrific book!
Who Are the Happiest Ad Salespeople?
By Nick Coston Any guesses? I’ll back up a bit. My first advertising sales gig was with Washingtonian Magazine, a very high-profile monthly magazine in the DC area. It’s there where I fine-tuned my approach and my attitude towards advertising sales. Most importantly it’s where we were shown how […]
Crafting the Perfect Portfolio for Billboard Owners: How Operators Can Showcase Their Inventory to Attract National Brands
When national brands plan a campaign, they’re often comparing several markets and operators at once. In that moment, your portfolio is your first impression. A strong one doesn’t just prove a billboard exists; it shows why the location is valuable. The best portfolios answer an advertiser’s questions before they […]
Company of the Day – Stark Outdoor
Company: Stark Outdoor Markets: Eastern Texas. Headquarters: P.O. Box 7656 Waco, Texas 76714 Phone: 800-559-1013 Email: glenn@starkoutdoor.com Stark Outdoor operates a plant of 44 double-stacked billboards with 176 faces in eastern Texas. Glen Browder bought the company in 2016 from Herb and Wilma Stark. Browder also owns Swift Media in Texas and […]
Yes, people are “skipping” your billboard ads. Here’s how to fix that.
Re-think your digital OOH screens as a platform for content, not just as a delivery mechanism for ads. 6 years ago, Tik Tok launched its Business Platform and delivered this now famous mantra : > “Don’t Make Ads. Make TikToks” This call to marketers was designed to help them re-think […]
Samsung Brings Its New Galaxy Foldable Lineup to Life with Larger-Than-Life Sunset Boulevard Installation
LOS ANGELES, CA – Samsung is taking the launch of its new Galaxy foldable lineup off the screen and onto the streets of Los Angeles with a larger-than-life installation that brings the devices’ defining feature, the fold, into the physical world. Located at Sunset Boulevard and Carol Drive in West […]























