Author: John Weller

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Billboard Insider Classifieds June 27, 2026

“We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.”  Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.”  Karla Steele, K Steele Solutions […]

Would You Like Some Lemonade?

By Nick Coston When you see the word “lemonade” I’m gonna guess you don’t think of car insurance. Chances are since it’s now summer, you’re thinking of the drink, or maybe the Beyonce album that she released in 2016, but car insurance? Homeowners? Pet or life insurance? Yea, me too, […]

Colossal Media Premieres “We Paint”

No sooner did Insider post our Ode to the Wall Dogs article, when we heard from Colossal Media who tells us, “we have a brand new video premiering this Friday”! And it is a good one.  So here is We Paint: A Colossal Film. Enjoy your weekend.       To […]

Some OOH Thoughts on the World Cup

By Adam Shapiro, CEO & President at Ballyhoo Media The World Cup was supposed to be a generational event for our industry. While it’s been a good event, I’m not sure it’s lived up to the enormous expectations many had. Reports of lower than expected hotel occupancy, ticket sales, and […]

Daktronics Announces Fourth Quarter and Full Fiscal Year 2026 Results

Here are highlights from Daktronics earnings report press release. June 24, 2026 07:30 ET  | Source: Daktronics, Inc. Record net sales for fiscal 2026 of $838.7 million Record orders for fiscal 2026 of $860.8 million Q4 EPS of $0.17, adjusted EPS(1) of $0.27, up 50% from adjusted EPS(1) YoY Product backlog rose to $356.2 […]

Company of the Day – Penneco Outdoor

Company: Penneco Outdoor Market: Southwest Pennsylvania Headquarters: 6608 Route 22, Suite 307,  Delmont, PA  15626 Phone: 724-461-1041 Email: Outdoor@Penneco.com Penneco Outdoor is the largest locally owned billboard company in Southwest Pennsylvania.  The company owns more than 30 structures and over 120 faces in Westmoreland, Indiana, Fayette, Bedford and Allegheny counties.  […]

An Ode to the Wall Dogs

The Hoxton (@thehoxtonhotels) interviews Colossal Media President, Kelly Peppers, and Expert Painters, Tom Hemmerick and Janine Taylor, about murals, Williamsburg, and hand-painted outdoor advertising. The Hoxton: “Meet our Williamsburg neighbor, Colossal Media — the world’s largest hand-painted outdoor ad company. For over 20 years, they’ve been keeping the art of […]

New UNITY PSA Available

  The Foundation for a Better Life and PassItOn.com is thrilled to announce a timely digital PSA campaign proudly celebrating America and her first 250 years! Digital layouts in both full motion and static formats have been prepared in the most common OOH bulletin, poster and shelter sizes, additional sizes […]

Company of the Day – Ozark Outdoor Media

  Company: Ozark Properties, LLC Headquarters: 1874 Slaughter Road, Suite C, Madison, 35756 Market: Northern Alabama Phone: (256) 701-0296 Email: jessica@ozarkoutdoormedia.net Ozark Media is North Alabama’s locally owned leader in billboard advertising, serving the following markets. 📍Huntsville📍Madison📍Athens📍Guntersville📍Albertville📍Scottsboro📍Hazel Green Ricky Robinson is the founder of the company.       To receive […]