Company: Stovehouse Billboards Headquarters: 3414 Governors Drive, Huntsville AL 35805 Market: Huntsville, AL Phone: (256) 801-2424 Stovehouse Billboards is a part of Stovehouse, Huntsville’s premier destination for eats, drinks, shopping and leisure; but their roots run deep, and the history of Stovehouse goes back nearly a century. Stovehouse is built on […]
Author: John Weller
Operators Already Know Creative Matters – What’s their perspective on how it affects performance and renewals
By Neil Morris At Apparatix’s Unleashed 2026 conference in Orlando, I ran live polls during my session with around two dozen independent billboard owners and managers. I expected to spend the session making the case that creative matters. It turned out the room was already there, and the real story […]
Billboard Insider Classifieds October 3, 2026
We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads from the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
Who Are the Happiest Ad Salespeople?
By Nick Coston Any guesses? I’ll back up a bit. My first advertising sales gig was with Washingtonian Magazine, a very high-profile monthly magazine in the DC area. It’s there where I fine-tuned my approach and my attitude towards advertising sales. Most importantly it’s where we were shown how […]
Crafting the Perfect Portfolio for Billboard Owners: How Operators Can Showcase Their Inventory to Attract National Brands
When national brands plan a campaign, they’re often comparing several markets and operators at once. In that moment, your portfolio is your first impression. A strong one doesn’t just prove a billboard exists; it shows why the location is valuable. The best portfolios answer an advertiser’s questions before they […]
Company of the Day – Stark Outdoor
Company: Stark Outdoor Markets: Eastern Texas. Headquarters: P.O. Box 7656 Waco, Texas 76714 Phone: 800-559-1013 Email: glenn@starkoutdoor.com Stark Outdoor operates a plant of 44 double-stacked billboards with 176 faces in eastern Texas. Glen Browder bought the company in 2016 from Herb and Wilma Stark. Browder also owns Swift Media in Texas and […]
Yes, people are “skipping” your billboard ads. Here’s how to fix that.
Re-think your digital OOH screens as a platform for content, not just as a delivery mechanism for ads. 6 years ago, Tik Tok launched its Business Platform and delivered this now famous mantra : > “Don’t Make Ads. Make TikToks” This call to marketers was designed to help them re-think […]
Samsung Brings Its New Galaxy Foldable Lineup to Life with Larger-Than-Life Sunset Boulevard Installation
LOS ANGELES, CA – Samsung is taking the launch of its new Galaxy foldable lineup off the screen and onto the streets of Los Angeles with a larger-than-life installation that brings the devices’ defining feature, the fold, into the physical world. Located at Sunset Boulevard and Carol Drive in West […]
Company of the Day – Star Media
Company: Star Media Headquarters: 505 N Church St, Mount Pleasant, PA 15666 Markets: Pennsylvania, Ohio, Illinois, and West Virginia Phone: 866-865-1120 Star Media, LLC is a family owned and operated outdoor company located in Mount Pleasant, PA. The provide billboard coverage in Pennsylvania, Ohio, Illinois, and West Virginia with 88 […]
Statements Media Launches Canada’s First Digital Parking Garage Advertising Network Powered by Media Resources LED Technology
New large-format digital video walls across Toronto Green P facilities deliver premium reach to urban vehicle owners TORONTO, ON – Statements Media has announced the launch of a new network of large-format digital video walls in prominent Green P parking facilities throughout downtown Toronto, marking a significant evolution of the […]
























