Author: billboardinsider

Video of OUTFRONT American Royal Billboard Installation

We wrote Tuesday about the Outfront/American Royal billboard campaign which has inflatable ribs.  Here’s a one minute video showing the installation together with some priceless bystander reactions. Come see the World's Largest Rack of Ribs on I-35 south of downtown! Then Live LARGE Sept. 1-3 at the Speedway #AR2017BBQ @SmithfieldBrand […]

Patient Point Receives $140 million in Growth Financing

Insider’s take:   Here’s the press release for a Peter J Solomon-advised capital raise by PatientPoint.  This is the second out of home investment for Searchlight Capital, which has also invested in Ocean Outdoor U.K., one of Britain’s largest digital billboard companies.  The value of this business will depend heavily […]

Wright on What Clients Want

Don Wright has nearly 50 years of experience in out of home advertising.  He’s seen the industry as a billboard company sales rep and outdoor media buyer.  Wright currently operates Billboard Consultants, an out of home buying service and space management service for independent small vendors.  Yesterday Wright talked about being out of […]

Company of the Day: Insite Mediacom

Company: Insite MediaCom Markets: Alabama, Georgia, South Carolina, Florida, West Virginia, Maryland, Pennsylvania Headquarters: 150 NW 70th Avenue, Suite 3, Plantation, FL  33317. Phone: 888-867-2194 Insite Mediacom owns 2000 billboard faces in Alabama, Georgia, South Carolina, Florida, West Virginia, Maryland and Pennsylvania  Insite MediaCom has a partnership withDiamond Communications for the […]

Smith on The Impact of Reed v Gilbert

Part 3 in a series on First Amendment Sign Cases by J. Allen Smith, an eminent domain and condemnation expert at Settlepou, a Dallas law firm.  Smith previously discussed Metromedia and two cases which amplified Metromedia.   The reverberations of Reed v. Town of Gilbert are in full effect. Its […]

Don Wright on 50 years in out of home

Don Wright has nearly 50 years of experience in out of home advertising.  He’s seen the industry as a billboard company sales rep and outdoor media buyer.  Wright currently operates Billboard Consultants, an out of home buying service and space management service for independent small vendors.  Today Don talks about his experiences as […]

OUTFRONT and American Royal ribs billboard drips sauce.

OUTFRONT Media and The American Royal, the largest BBQ competition in the world, have deployed a billboard featuring giant inflatable ribs dripping sauce onto a car sitting below the advertisement – a truly mouth-watering and eye-catching sight for passerbys! The billboard prop, which is 50 feet wide by 8 feet […]

Sean Reilly’s goals for out of home industry.

In May 2017 Sean Reilly was elected chair of OAAA. Reilly, a Baton Rouge native, joined Lamar Advertising Company in 1989, then a family owned business, founded in 1902 by his great-grandfather Charles Lamar Sr. A Harvard University and Harvard Law School graduate, he worked on acquisitions and real estate […]

Rate This Board By Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]

Company of the Day: Independent Outdoor

Company: Independent Outdoor Network Markets: Connecticut, Illinois, Georgia, Massachusetts, Missouri, South Carolina, Tennessee and Wisconsin Headquarters: Silversmith Prk, 346 Quinnipac Street, Building One, 3rd Floor, Wallingford, CT  06492 Phone: 203-626-9631 Independent Outoor is the fastest growing billboard company in New England.  It was founded in 2008 by David Gannon and […]