Company: Wicks Outdoor Advertising, Inc. Markets: Pennsylvania Headquarters: 769 Bloody Spring Rd, Bethel, PA 19507 Phone: 610-488-7588 Wicks Outdoor Advertising Inc. is an independent billboard company owned and operated by Lucas Wicks. Wicks Outdoor has billboards including bulletins and posters on primary roads in Berks, Schuylkill, Columbia and York Counties in eastern PA. The […]
Author: billboardinsider
Billboard Insider Classifieds January 27, 2018
Billboard Insider Classifieds work: “When thinking as to how best to get the word out of our available position we thought of Billboard Insider. We are glad we did. The cost of the ad was reasonable and the response was outstanding.” Jim Moravec, Stott Outdoor “We had over 25 companies inquire […]
Regulatory Roundup January 26, 2018
Three regulatory issues to review this week. CBS Pittsburgh reports Lamar and the Pittsburg Mayor have failed to reach a compromise on the Mount Washington sign and both sides have presented their arguments in court. Lamar contents that the sign is in accordance with city law. The city contends the billboard […]
Company of the Day: Waitt Outdoor
Company: Waitt Outdoor Markets: Illinois, Missouri Iowa, Kansas, Nebraska Address: 4717 F Street, Omaha, NE, 68117 Phone: 402-330-2520 Email: mdelich@waittoutdoor.com Waitt Outdoor owns billboards on interstate corridors throughout the Midwest including Nebraska, Missouri and Kansas. Waitt Outdoor is owned by Michael Delich and Norman Waitt. Norman Waitt also owns Bobby Jones Golf, real estate and is […]
Out of Home is Cheaper Than Facebook
By Josh Lawton, Abraxas Technology If I were to ask you what is a cheaper advertising medium than Facebook, you might say Adwords. Maybe you’d say Twitter. But I guarantee you, that the vast majority of everybody reading this article would not say Out of Home, i.e. Billboards. Now I […]
Landmark’s Marketing Strategy
Landmark Infrastructure buys of home advertising ground leases. Insider knows someone in the billboard business who owns land under billboards through a separate company. Insider reviewed the landowner’s Landmark Infrastructure file and here are the results: Landmark aggressively contacts landlords. Landmark has approached the landowner 19 times in the past three […]
Geopath Market Spotlight: Salt Lake City
Did you know: Salt Lake city is home to the world’s first and only ski-in/ski-out distillery? Salt Lake City was home to the world first KFC restaurant franchise in 1952. This week’s Geopath Market Spotlight focuses on the Salt Lake City DMA. Infographics for the top DMAs and much more […]
Company of the Day: Waverly Media
Company: Waverly Media Market: Florida Headquarters: 4188 Dairy Ct, Suite D, Port Orange, Florida 32127 Phone: 386-322-3600 Waverly Media is a 20 year old company which operates a bus bench advertising business in Pasco County, Florida with coverage in: Deltona Deland Edgewater Holly Hill Port Orange [wpforms id=”9787″] Paid Advertisement
Billboards Highlight Female Execs at CES 2018
The Female Quotient, an organization to advance gender equality in the workplace, used digital billboards in Las Vegas to highlight the leadership strengths of female executives participating at January’s CES 2018. Clear Channel Outdoor’s Director of Corporate Communications Rainbow Kirby Stearns made the big screen with “My leadership strength […]
Paul Wright on the tax law and billboard values.
SignValue’s Paul Wright is an expert in valuing out of home advertising companies. Insider asked Wright for an update on billboard values. With the changes in income tax law coming in 2018, do you anticipate a shift in focus to property valuations? We are cautiously optimistic that the dramatic reductions […]
























