Outfront CFO Donald Shassian spoke at the 26th annual Deutsche Bank Media, Telecom and Business Services conference on Tuesday. Here are the highlights. On driving up out of home rates This has been an issue since Jeremy and I came on board…We’ve been putting an emphasis with our people to […]
This digital out of home advertising success story caught Insider’s eye. Wouldn’t you agree that a 3.6X increase in store traffic constitutes success for a digital billboard campaign? NEW YORK – March. 6, 2018 – In a recent initiative, REI – the nation’s largest consumer co-op and specialty outdoor retailer […]
Cleveland, OH – March 7, 2018 – Lamar Advertising Company (Nasdaq: LAMR), one of the largest out of home media companies in the world, today announced that the company’s Cleveland office is now delivering outdoor advertising campaigns utilizing its new bus shelter inventory across the city. The first campaign, designed […]
The federal government is supporting the State of Tennessee’s defense of its billboard law as a constitutional regulation that does not violate free speech. On March 5, the US Justice Department filed a friend-of-the-court brief (amicus) in the case Thomas v. Schroer. You can read the brief here. This gesture […]
A Maryland tax judge has upheld the City of Baltimore’s billboard tax, rejecting a constitutional challenge that free speech could be chilled by singling out one medium while not taxing radio, TV, and newspapers. The tax was imposed to raise revenue, “not on the right to disseminate information, ideas or […]
Did you know Los Angeles sits atop the third largest oil field in the country. Los Angeles is home to the largest boulder ever transported. This week’s Geopath Market Spotlight focuses on the Los Angeles DMA. Infographics for the top DMAs and much more are available to Geopath members in […]
Company: Anderson Outdoor Advertising Headquarters: 9 Azalea Drive, Key West, FL 33040 Markets: The Florida Keys Phone: 305.294.5479 Email: AOAKW@AOL.COM Anderson Outdoor Advertising has been helping brands capitalize for over 22 years in the Florida Keys. They offer solar powered bus shelters, airport LCD monitors and backlit signs at both the airport and ferry terminal. […]
By Nancy Fletcher, OAAA President and CEO Aspirational, yes. The goal, says former OAAA Chairman Kevin Gleason (Adams + Fairway), is to make OOH more powerful than anyone has yet to imagine. OAAA’s five-year strategic plan is designed to help the industry get there by making OOH more of a […]
During his Oscar acceptance speech Sunday, Three Billboards actor Sam Rockwell thanked “everyone who’s ever looked at a billboard.” See minute 1:30 in the video. https://youtu.be/ipDnxapmtSE?t=86 [wpforms id=”9787″] Paid Advertisement
The State of Wisconsin District IV Court of Appeals has rejected an attempt by Adams to appeal a court decision dismissing a case against the Dane County Board of Supervisors on the grounds that the supervisors violated state open meetings law during deliberations in which the supervisors denied an extension […]
