Independent’s Service Company has released its latest product poised to transform the digital OOH marketplace. Digiflex 1.0, will transform any digital OOH unit into a stunning frontlit or backlit static image. The product is distinguished by its simplicity and ease of installation. According to Allan Atkins, VP of Sales for Independent’s […]
Insider enjoys printing articles by readers. Here’s a post from Jena Powell, VP Sales and Marketing, Huntington Outdoor and a candidate for the Ohio State House of Representatives. By Jena Powell, Huntington Outdoor. When you’re in the billboard industry it’s easy to become localized. We work every day with road […]
If you want to keep up with Billboard Design Trends you need to follow the Daily Billboard Blog. Jason Morgan, a transplanted Brit with 10 years of marketing experience in the magazine publishing industry, uses the blog to keep track of interesting billboards in LA. Morgan is also a professional […]
By Rainbow Kirby-Stearns, Director, Corporate Communications and Marketing, Clear Channel Outdoor At Clear Channel Outdoor, one of the most fulfilling aspects of my role in corporate communications is bringing light to social causes through the lens of the outdoor screen. In today’s attention-deprived society and fragmented media landscape, billboards can’t be […]
On Monday, the US Marshals Service posted this MOST WANTED photo on billboards. The fugitive saw his image on billboards, and turned himself in . . . the next day (March 27). In Cedar Rapids, IA, Mary Porth, office manager for Lamar Advertising Company, tells the story: “On Friday (March 23), […]
The push to permit digital signs in Indianapolis stalled after Clear Channel Outdoor swapped out of Indianapolis and the Clear Channel Outdoor execs leading the digital push took other jobs. Now WTHR and the Indianapolis Business Journal report that Indianapolis Mayor Joe Hogsett issued a proposal to permit digital billboards. […]
Keep your eye on Adquick, the company which has raised seed funding from from a group of investors including Reddit co-founder Alex Ohanian to automate the out of home buying process. Ohanian used Adquick to place an automated buy for 4 billboards that his wife Serena Williams would pass while […]
Did you know: More than 41 million people visit Las Vegas each year. Las Vegas is home to more than half of the 20 largest hotels in the world. This week’s Geopath Market Spotlight focuses on the Las Vegas DMA. Infographics for the top DMAs and much more are available […]
Company: Atlantic Outdoor Markets: New York Headquarters: 65 Central Park West, Suite 1F, New York, NY 10023 Phone: 212-787-1500 Email: info@atlanticoutdoor.com Atlantic Outdoor was founded in 1997 by Jason Perline (Founder and Chairman of Van Wagner Communications from 1995-1997). The company operates 7 high profile billboard structures in Manhattan and the surrounding New York city […]
Be reasonable when you lose a lease or it may cost you. That’s the lesson of M&M Media and Ace Outdoor Advertising versus Regency Outdoor Advertising. Here’s a summary of the case. Regency Outdoor Advertising and M&M Media Group signed a lease for a billboard atop a building in Los Angeles. […]
