You need to keep track of historic inflation and expected inflation so you don’t agree to billboard lease inflators in excess of inflation. Same thing applies to the renewal of ad contracts. You need to get at least some increase in price on every ad renewal or inflation will be […]
Author: billboardinsider
More comments on hurricane frames
Some great comments on this week’s post on hurricane frames. Matt Schulze, Selective Structures I’d like to expand on my earlier comments. Hurricane frames are a must for the coast but many operators in inland areas don’t use them for signs higher than 70 feet because installs can be difficult […]
Billboards on Native American Land
A Tulsa World story about a digital billboard on native american land caught insider’s eye. Some residents are complaining about a 20′ by 60′ Gordon Outdoor digital billboard erected on land owned by the Muscogee Creek Indian Nation. The article correctly points out that the city can do nothing because Native […]
Company of the Day: Foxpoint Media
Company: Fox Point Media, LLC. Markets: Nationwide Headquarters: 1165 N Clark St. Suite 700, Chicago, IL 60610 Phone: 312-651-6020 Email: info@foxpointoutdoor.com Fox Point Media operates digital message centers, spectaculars and digital billboards across the United States. The company is active in 43 of the top 50 DMA’s. The company is […]
Link Media Buys Key Outdoor for $38 million
OMAHA, Neb.–(BUSINESS WIRE) – Link Media Outdoor (“Link”), a subsidiary of Boston Omaha Corporation (NASDAQ: BOMN), has completed the acquisition of substantially all of the operating assets of Key Outdoor, Inc. (“Key Outdoor”), based in Bourbonnais, Illinois. Founded in 1977, Key Outdoor has grown to become one of the leading […]
Scott Wells on digital signs and mobile.
Clear Channel Outdoor Americas CEO Scott Wells was interviewed by Jeffrey Hayzlett at the C-Suite Perspectives Conference. Some of the highlights. Wells on the ambivalence of some advertisers to digital signs The printed signs are the bigger part of the business but digital is growing rapidly…Advertisers really debate. The […]
US Out of Home Revenues accelerate but trail GDP
This week’s announcement of 4.7% growth in US out of home revenues during 2Q 2018 was good news. It was the highest quarterly US out of home growth in two years and represented the 33rd consecutive quarter of US out of home revenue growth. US out of home revenues, however, […]
Out of home revenues up 4.7% in Q2 2018
August 21, 2018 (Washington, DC) – Out of home (OOH) advertising revenue rose 4.7 percent in the second quarter of 2018 compared to the previous year, accounting for $2.49 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). Year-to-date 2018 the OOH industry is up 3.6 […]
Out of Home Agency Profile: Delta Media, Inc.
Agency: Delta Media, Inc. Headquarters: 4209 Gateway Drive, Suite 100, Colleyville, Texas 76034 Phone: (817) 358-4757 Email: info@deltaoohmedia.com Delta Media, Inc. (formerly Delta Outdoor Sales, Inc.) was founded by Hal W Brown III and Janet Brown in 1983 to help Hispanic Advertising Agencies consolidate their OOH needs. The company has […]
Geopath Market Spotlight: Savannah
Did you know: Savannah is the oldest city in the state of Georgia, founded in 1733 by British General James Edward Oglethorpe. Savannah was home to the sailing competitions during the 1996 summer Olympics. This week’s Geopath Market Spotlight focuses on the Savannah DMA. Infographics for the top DMAs and […]























