Author: billboardinsider

Selena Kalvaria on Out of Home

Selena Kalvaria, VP, Brand Marketing, at Luggage Maker Away talked about out of home, transit advertising and Times Square billboards on last Sunday’s Digiday Live podcast. Nice to see Kalvaria and the Digiday interviewer recognize the effectiveness of out of home.  Here’s what Kalvaria says about out of home. Let’s […]

Clear Channel Outdoor Awarded Portland Maine Airport Contract

Portland, Maine — Clear Channel Airports (CCA), a brand division of Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), and an indirect subsidiary of iHeartMedia Inc., announced today that it was awarded a 10-year contract with Portland International Jetport (PWM). This win extends a partnership that began with the city in […]

Protecting Wood Structures From a Hurricane.

Hurricane Florence is headed for the Carolina’s with an expected landfall Thursday.  Yesterday, Yesterday,  Grey Vick of Grey Outdoor discussed what he’s doing to prepare his North Carolina plant for the storm. Dan Divine, the owner of Florida’s Divine Outdoor, gives Insider this advice on protecting stick builds from a […]

Geopath Market Spotlight: Providence-New Bedford

Did you know: The Rhode Island State House in Providence boasts the fourth-largest self-supporting marble dome in the world The largest bell cast by Paul Revere and Sons is located at the First Unitarian Church in Providence This week’s Geopath Market Spotlight focuses on the Providence-New Bedford DMA. Infographics for […]

Company of the Day: Green City Solutions

Company: Green City Solutions Markets: Georgia, New York, Pennsylvania Headquarters: 1050 Park Avenue, New York, NYU  10028 Phone: 646-582-6929 Email: info@greencitysolutions.com Green City Solutions operates a street advertising plant on solar recycling kiosks in Atlanta, Brooklyn, New York City and Philadelphia.  Robert Gheewalla and Geoffrey Kanter and the firm’s co-founders.  […]

Lind SignSpring Lowers Maintenance Issues

“We have installed 6 of the SignSprings and my guys love it. Throughout the Industry, we’ve heard of a rash of accidents where guys have dropped tools, straps, bars, etc.  and Lind SignSpring pretty much eliminates that threat for us.”  Jessie Anderson, Operations Manager, Adams Outdoor Advertising. If you are […]

Dr. Banner to Deliver Mobile Ad Sales Platform to IBOUSA

September 10, 2018  Ryan Walker, Chief Sales Officer of Dr. Banner located in New York City, announced today an agreement with IBOUSA to deliver a hyperlocal programmatic mobile ads sales platform to the IBO workflow features driven by Apparatix Media Solutions. “We are very excited to announce the agreement with […]

Beware Automatic Ad Contract Renewals

Insider is watching a Wisconsin legal dispute (Koepp Realty vs. Clear Channel Outdoor) over the automatic renewal terms in an out of home advertising ad contract.  Robert Koepp, a Waukesha county realtor signed a billboard contract with a predecessor to Clear Channel Outdoor.  The monthly rate was $250/month with an […]

Judge Could Rule on Cincy Billboard Tax Friday

“Given the judge’s language in the TRO, I would be surprised if he changed his decision at the preliminary injunction stage.  We have a hole in the budget we have to address.”  Cincinnati City Councilman David Mann quoted by WCPO.com A Cincinnati court will hold a hearing on Friday concerning […]

Rate This Board by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]