• Branded Cities Celebrates 20 years.

    (Toronto, Canada – March 13th, 2019) Branded Cities, a premier and iconic Out-of-Home (OOH) media company in North America, announces the celebration of 20 years in the OOH industry. Founded in 1999 in a single market, Branded Cities has grown immensely, now with nine sales offices in twenty markets boasting an inventory of nearly 3,000 assets, including some of the most sought-after, recognizable displays in key markets within Canada and the United States. Landmark locations include Toronto’s Yonge-Dundas Square, New York’s Times Square, Harmon Corner in Las Vegas, Downtown Chicago, West Hollywood in Los Angeles, Market Street in Philadelphia, and Washington DC, to name a few. To commemorate this milestone, the company is debuting a new website to showcase the Branded Cities inventory and features a one-of-a-kind campaign planning tool designed specifically for media buyers and advertisers – brandedcities.com & brandedcities.ca.

    Branded Cities’ journey began in 1999 when it conceived and subsequently obtained approval to build a landmark, 223-foot-tall, advertising tower in downtown Toronto, Canada. The Atrium on Bay Media Tower became the first media structure in, and the catalyst which initiated, the City of Toronto’s Yonge-Dundas

    Square, a bustling entertainment, dining, and public gathering spot. Since then, Branded Cities has expanded throughout Canada and the U.S., with over seventy employees throughout North America. In addition, the company has been recognized and awarded for various exceptional OOH campaign executions throughout the years.

    Steve Ellman, Branded Cities Chairman and CEO

    “In our 20-year history we’ve accomplished so much, from the inception of Yonge-Dundas Square to erecting some of the most well-known and beloved billboards across North America. I’m confident that there will be even more accomplishments, more firsts, and more iconic OOH inventory as we continue to grow and innovate,” states Steven Ellman, Chairman & Chief Executive Officer of Branded Cities. “We have the team, experience, and proven ability to make it happen. But above all we continue to have an unwavering passion for the OOH industry, as much as we did back in 1999!”

    To mark this milestone anniversary, Branded Cities has launched a new website that boasts inventory insights, a robust mapping and campaign planning tool, resources, OOH research, case studies, and more. With a click of a button, the mapping and campaign planning tool is an easy and intuitive way to discover Branded Cities’ assets, but most importantly, it empowers advertisers to instantly submit a request for a proposal for desired assets and timeframe.

    Over the last two decades, Branded Cities has stayed in the forefront of the OOH industry by focusing on iconic and high impact inventory in landmark locations offering clients a full-scale solution and expansive coverage. Upholding their continuous commitment to growth and innovation, Branded Cities has expanded with the rollout of digital assets in all Cadillac Fairview Shopping Centres across Canada, launched a new digital spectacular network in Union Station, is currently developing West Edmonton Mall, operates a 1,750 shelter street furniture network,  operates over a hundred digital billboards in Western Canada,  has acquired a substantial portion of Red Star Outdoor’s Downtown Chicago iconic billboard inventory, operates the famed Harmon Corner 306’ iconic digital spectacular in Las Vegas, launched digital spectaculars in Philadelphia’s East Market in addition to our new digital network in Washington, DC, and further expanded its dominant digital platform of Times Square.

    While the company has continuously developed their OOH inventory, in recent years it has broadened its scope to incorporate the interaction and measurability of mobile technology with the mass broadcasting power of outdoor media, signing an exclusive agreement with NinthDecimal, a leading mobile marketing platform. Branded Cities’ 20-year success is driven by anticipating and meeting the specific needs and interests of advertisers, with a focus on consistent quality and innovation.

    About Branded Cities

    Branded Cities, which is owned by EL Media and Shamrock Capital, is a leading Out-of-Home media company with an integrated network of premier digital and static signage across North America. The digital and static media assets span across some of the largest markets in the United States and Canada (New York, Los Angeles, Chicago, Philadelphia, Toronto, Vancouver, Montreal and many more) and are situated in the country’s most valuable Out-of-Home environments such as Times Square, the Las Vegas Strip, West Hollywood, Union Station, Yonge – Dundas Square and Canada’s leading shopping centers. Branded Cities empowers brands to deliver impactful and engaging messages to North America’s most desirable, hard-to-reach audiences. EL Media is an affiliate of The Ellman Companies (“Ellman”).  Ellman is a privately-owned media, real estate and investments group founded in 1972 with diverse interests in the U.S., Canada and the Caribbean. For more information visit: brandedcities.com, brandedcities.ca or ellmanco.com.


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