Author: billboardinsider

Eccleshare: There Might be Better Owners for Some International Assets

William Eccleshare seems a bit more open to selling Clear Channel Outdoor’s international operations.  Here are the highlights from his talk at the Goldman Sachs Communicopia conference wednesday. On why Clear Channel Outdoor is growing. The rush to online was effective but it might have been just a little bit […]

Kym Frank on Out of Home’s Bullish Future

Geopath President Kym Frank talked about the bullish outlook for out of home on Borrell’s Local Marketing Trends Podcast this week. Outdoor is the only traditional medium which hasn’t declined.  Why? I think it’s a lot of factors.  Certainly there have been more installs…We just really aren’t subjected to a […]

What Happens to OOH Spending During a Recession?

By Sarah Neeley, Blip Billboards Talk of an upcoming recession has caused many to seek out warning signs and to take some financial precautions. In fact, The Economist magazine reports that Google has “registered an alarming rise in searches related to ‘recession.’” But regardless of when, if, or why a […]

Prismview’s Szczepaniak on Tariffs and Trends in Digital Billboard Design

­­­ Today’s podcast guest is Don Szczepaniak, President and CEO of Prismview, a Samsung Electronics company which manufactures indoor and outdoor display products including digital billboards.  Don talks about what Prismview has done to reduce the impact of tariffs and trends in digital billboard design.  To receive a free Prismview […]

Geopath Market Spotlight: Chattanooga

Did you know: Chattanooga is home to Tennessee’s largest mall – Hamilton Place Mall. Chattanooga was home to the first patented miniature golf course – Tom Thumb Golf – on Lookout Mountain. This week’s Geopath Market Spotlight focuses on the Chattanooga DMA. Infographics for the top DMAs and much more […]

Company of the Day: AdWay Signs

Company: Adway USA Markets:  Nationwide Headquarters: Los Angeles. Email: NA Phone: 1-858-888-0362 Adway projects ads on the sides of personal and company vehicles. Adway was founded by USC Alum Sash Krylov and Trexton Todd.  The company was founded in 2018 and has raised $3 million in two rounds from Watertower […]

Comments on Mistakes Sales Reps Make

Insider received lots of comments on David English’s mistakes out of home sales reps make. A big three account executive tells Insider that reps need to keep priorities straight: Not having a philosophical order of approaching business that puts the client’s goals first, the health of the company they work […]

More on Veale Outdoor Purchase

Insider talked with Tom Jackson last week about Veale Outdoor’s purchase of TKG billboards.  Here’s the company’s press release. SANTA ROSA, Calif., Sept. 13, 2019 /PRNewswire-PRWeb/ — Veale Outdoor Advertising (Veale) has acquired six static bulletin faces along the highly-trafficked Interstate 80 corridor in Vacaville, CA – Solano County from TKG Billboards, LLC and TKG Vaca Signs, […]

David English on the Biggest Mistake Out of Home Sales Reps Make

Readers have asked for more articles about out of home sales.  David English is VP of Sales of Ad Trend, Inc. a Kansas City out of home advertising company.  Insider talked with English about out of home sales last week. What is the most common mistake out of home sales […]