Here’s the chatter about Coronavirus and out of home. The GO2020 Out of Home Media Conference and Expo: Group M’s Brian Wieser quoted in Axios: Outdoor advertising “may be worse off with lower levels of foot traffic in many places.” William Eccleshare, Clear Channel Outdoor Global CEO on last week’s […]
Tomorrow the Chattanooga city council will vote on an ordinance instituting a 180 day moratorium on accepting and processing permits for new outdoor advertising signs or permits for the conversion of static billboards to digital billboards. The moratorium says that the city’s sign ordinance is modeled in part on the […]
Insider has compiled a list of the top 20 US out of home companies ranked by bulletin and poster faces. Three caveats: (1) We left indoor, place-based, transit and airports off the list. That’s for a future post. (2) A face is a face is a face (no premium for […]
Watchfire Signs has sued Cree, Inc for replacement costs and punitive damages relating to faulty LED bulbs sold to Watchfire. In its complaint Watchfire alleges: From April 2017 to March 2018 Cree provided Watchfire with LED bulbs with a significant failure rate. Cree agreed to provide Watchfire with a $1.1 […]
Lou Heller of Momentum Properties spotted this innovative billboard at La Cienega Blvd and Fairfax Avenue in Los Angeles last week. It makes use of a the sun during the day and a light during the night to create a shadow message promoting the Invisible Man movie. Turns out this […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
New York, NY — Intersection, the leading smart cities technology and media company, today announced it is the exclusive digital signage advertising partner for Hudson Yards. Hudson Yards is a new 28-acre neighborhood on Manhattan’s West Side featuring a wide range of culinary destinations, retail offerings, cultural experiences and more. […]
“The exceptional results we delivered…primarily in the Americas have been offset by impact of the continued weakness in China’s consumer economy on Clear Media, with their revenues down 20% in 2019.” That’s how Clear Channel Outdoor Worldwide CEO William Eccleshare summarized 4Q 2019 financials. Here are the highlights of Clear […]
Daktronics, the digital billboard maker had increased sales and a net loss for the second quarter of fiscal 2020 (3 months ended February 1, 2020). Here are the highlights from the earnings release and earnings call. Net sales increased 11% to $128 million. Expenses increased by 19% to $140 million […]
NEW YORK, February 26, 2020 – DPAA, the leading global organization driving all digital advertising and content outside the home, announced today that the 2020 Video Everywhere Summit will be held Tuesday, October 13 at a new premier venue: Pier Sixty on Manhattan’s Hudson waterfront. The event will once again […]
