Elliott Outdoor Advertising of Logansville, Georgia has acquired D&M Properties of Georgia. Insider talked with Elliott Outdoor’s founder Ben Moye. Tell us about your company Elliott Outdoor was founded in 1999 by me after 15 years in the commercial sign business. We now operate 84 faces through out Georgia and […]
Author: billboardinsider
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Local Digital Billboards
Company: Local Digital Billboards Markets: South Carolina. Address: 2228 Daniel Island Drive, Daniel Island, South Carolina 29492 Phone: 843-364-6019 Local Digital billboards operates digital billboards and static billboards in Charleston South Carolina and Pawley’s Island South Carolina. The company is run by Heather MacQueen Jones. Prior to starting Local Digital Billboards, […]
Steve Nicklin on First Time Clients and Selling Versus Other Media
On this week’s Geopath/OAAA Virtual Seminar for Independent Operators, OAAA VP of Marketing Steve Nicklin talked about how to interest new clients in out of home and how to sell out of home versus other media. We’ve summarized his thoughts below. How do you generate interest in out of home […]
Geopath reports distance travelled is 95% of pre-covid.
Geopath has updated the COVID-19 Mobility Update with data through the week beginning July 13, 2020. Daily miles travelled is now 95% of the travel occurring the first week of March prior to COVID-19 restrictions. [wpforms id=”9787″] Paid Advertisement
Company of the Day: Lightbox
Company: Lightbox OOH Video Network Markets: Nationwide Address: 999 Park Avenue, Suite 310, New York, NY 10016 Email: sales@lightboxooh.com Phone: 646-367-5300 Lightbox operates a network of 4,500 digital screens in 300+ malls across the country. Glen Glenday is CEO. Peter Krieger is Chief Operating Officer. Daily DOOH reported on July […]
Bloomberg Late to the Party and Misleading
Bloomberg published an alarmist piece yesterday with the misleading headline: “Billboard Ad Sales Dive 40% With Americans Staying Off the Road.” This story should have been published in April, not now. This is old news. The industry was hit hard in March and April but driving traffic and roadside bulletin […]
Gordon Borrell on trends in local advertising and what it means for out of home.
Geopath and the OAAA put on an outstanding virtual seminar for Independent Out of Home operators yesterday. Here’s a summary of Gordon Borrell’s talk on trends in local business advertising and what it means for out of home. We run the largest survey of local advertisers in the country…We see […]
Clear Channel Debt Offering a Success
Clear Channel’s private debt offering was a success. The issue was increased from $350 to $375 million. The notes were priced at 6.25%. Closing is scheduled for August 4, 2020. Clear Channel Outdoor stock closed flat on a day when Lamar was up 2%, OUTFRONT was up 2% and the […]
What to Do When the OSHA Inspector Shows Up
On yesterday’s Billboard Insider podcast Formetco Safety Director Jim Poage reviewed how to keep your workers safe. Here’s his advice on what to do when an OSHA inspector shows up. An OSHA inspector has arrived at my company. What should I do? Make sure they truly are OSHA inspectors. They’ll […]























