Author: billboardinsider

SILVERCAST Media Adds Iconic Outdoor Signage on Hollywood Boulevard

New York, NY — SILVERCAST Media, a premier Out-of-Home company operating high-profile outdoor signage in New York, Los Angeles, Chicago, and San Diego, has secured the exclusive rights to represent seven signs on the iconic W Hotel in Hollywood, California, located at 6250 Hollywood Blvd.  This aggressively expands SILVERCAST Media’s […]

Circle Graphics Execs on Anthem Purchase

Yesterday, Circle Graphics announced the purchase of a majority stake in Anthem Displays.  Insider interviewed Circle Graphics CEO Andrew Cousin and Out of Home Division President Rod Rackley about the transaction.  Here are the highlights. Cousin says that despite softness in the OOH Division, Circle Graphics has thrived through COVID […]

Circle Graphics Enters Digital Billboard Market

LONGMONT, Colo., Jan. 4, 2021 /PRNewswire/ — Circle Graphics, Inc. (“Circle”), a leading producer of grand and large-format digital graphics owned by an affiliate of H.I.G. Capital, has acquired a majority ownership stake in Anthem Displays, LLC (“Anthem” or the “Company”), a digital sign manufacturer serving the Out-of-Home (“OOH”) advertising market. The transaction […]

Geopath’s Year in Review

A Message from Kym Frank As we closed out 2019, eager to jump into 2020, no one could have predicted how COVID-19 would take hold and completely transform not only the advertising industry, but our everyday lives. Personally, I was very much looking forward to 2020 – OOH’s growth as […]

10 Times Square Gets Another LED Spectacular At New Yard House Restaurant

SNA Displays manufactured another LED spectacular for 10 Times Square, located at 1441 Broadway in New York. The four-screen EMPIRE™ exterior LED system was recently installed outside the new Yard House restaurant at the corner of 41st St. and 7th Ave. The 34-story building, with almost 575,000 square feet of […]

Company of the Day: Reeves Shaw Media

Company: Reeves Shaw Media Markets: Alabama, Florida, Georgia, North Carolina, Tennessee, Turks and Caicos Address: Atlanta, Georgia. Email: tshaw@reevesmedia.com Phone: 770-314-3859 Reeves Media is a sales rep firm representing  high profile out of home locations in the Eastern United States including the following markets: Atlanta, Charlotte, Nashville, Huntsville, Orlando and Tampa, […]

Whose Bus Shelter Is It?

The Scenic America blog has a post urging members to email LA city council members to oppose a smart shelter program due to safety and privacy concerns.  The picture which runs on the blog’s home page is a West Hollywood smart bus shelter. Maybe Scenic America ought to ask West […]

Out of Home Stocks Rally in 4Q 2020

US out of home stocks rallied in the fourth quarter of 2020.  Clear Channel Outdoor, OUTFRONT and Lamar outperformed the S&P 500 as you can see in the chart below.  Clear Channel was up 62% in the fourth quarter of 2020.  Outfront gained 29%.  Lamar gained 20%.  The S&P 500 […]

Rate this Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Riviera Billboards

Company:  Riviera Billboards Markets:  Alabama Address:  15810-A State Highway 59, Foley, AL  36535 Phone: 251-978-2462 Rivera Billboards owns and operates a digital billboard and static billboards in Summerdale AL on the way to the beaches.  Don Stafford is a co-owner of the company.   [wpforms id=”9787″] Paid Advertisement