Author: billboardinsider

What’s New at Billboard Insider

At Billboard Insider we’re committed to publishing the leading free daily source of news for the out of home industry.  Here’s what’s new. We’ve averaged 61,500 views per month so far in 2020. Our daily newsletter subscribers have topped 2,900. We just updated our website’s look and functionality. We’re emphasizing […]

DPAA Unveils Ad Campaign to Support Digital Out of Home

NEW YORK, October 12, 2020 – DPAA, the leading global organization driving out-of-home into its digital future, will announce tomorrow at its annual Video Everywhere Summit that it is  launching an ad campaign to support digital out-of-home (DOOH) advertising. The campaign breaks tomorrow and was developed by DPAA in conjunction […]

Michigan Company Developing Scrolling Billboard

Innovative Billboards is a Michigan company which is developing a 14 X 48 scrolling billboard which can triple revenue & profit.  The primary application is to upgrade static boards but it is ideal in areas which prohibit digital billboards.  The company is looking to commence production in early 2021.  The company plans to sell their […]

Movia Uses Dumpsters to Advertise Knix

Movia Media was started in 2015 and operates a fleet of mobile billboards  The company recently executed an innovative advertising campaign  for Knix, the womens underwear product.  Insider talked with Founder and CEO Casey Binkley. How did you target where to place ads for your campaign? It was a tactic […]

Geopath Mobility Report Shows Traffic is 94% of Normal

  Geopath’s Mobility Report dated October 8, 2020 shows that average daily miles travelled is 94% of normal. Traffic for the week beginning 9/28/20 increased in nearly all states. [wpforms id=”9787″] Paid Advertisement  

Rate This Ad by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Formetco Names Pogue VP of Corporate Strategy and Finance

Duluth, Georgia, October 8, 2020 – Formetco is proud to announce that Eric Pogue is its new VP of Corporate Strategy and Finance. Pogue, previously a consultant to the Company, knows the company well, and is excited to join the Formetco team. “I have worked as a CFO and CEO […]

Geopath Adds Executive Committee and Board Members

New York, NY, October 8, 2020 – Geopath, the not-for-profit organization that provides the industry-standard currency for out-of-home (OOH) advertising, today announced the election of two Executive Committee members and welcomed three new members to the Board of Directors during its Fall Executive Committee Meeting on October 5, 2020. Newly […]

Street Smart to Add 40 Bus Shelter Faces in Howell, NJ

MANALAPAN, N.J., Oct. 05, 2020 (GLOBE NEWSWIRE) — Sun Pacific Holding Corp. (Other OTC: SNPW) today announces that its wholly owned subsidiary, Street Smart Outdoor Corp (“SSO”) and Township of Howell New Jersey have entered into an initial five year agreement for its outdoor advertising on street furniture panels. This program will […]