Author: billboardinsider

A Fix for the Content Blues

By Gina Kuck, Business Development, Daktronics National Account Do you ever feel like you’re having a Groundhog Day experience? Scene: Groundhog Day, the movie (1993) Plot Summary: A weather man is reluctantly sent to cover a story about a weather forecasting “rat” (as he calls it). This is his fourth year on […]

Company of the Day: Gateway Outdoor NJ

Company:  Gateway Outdoor Advertising Markets:  Connecticut, Delaware, New Jersey, Michigan, New York, Pennsylvania, South Carolina, Virginia, West Virginia. Address: 18 Pleasant Grove Road, Long Valley, NJ. 07853 Phone: 908-684-8122 Gateway Outdoor Advertising has a transit advertising, bus shelter, convenience store and billboard business with over 3,500 billboards and transit faces […]

New Billboard Development is Hot

By Chris Stark and Craig Berry, Stark Capital Solutions  Being heavily involved in both the brokerage and lending markets, Stark Capital Solutions has a unique perspective to analyze and account for certain industry trends.  The booming M&A market has been well publicized over the past 6-12 months.  However, our 2021 […]

Selling Political Candidates on OOH

“All politics are local” is an axiom that proves OOH is the most powerful media to drive political campaigns. Now is the time to pursue political candidates for the mid-term primary elections prior to and including the general election on November 8, 2022. Check your state’s Secretary of State website […]

Who Has What US Out of Home Market Share

Last week Billboard Insider posted US billboard market share figures.   Here are market share figures for the entire US out of home industry (e.g. billboards, place based, transit/airport, street furniture) based on the first 9 months of 2021.  The independent out of home companies account for 38% of the market, […]

Circle Graphics Partners with ODN

Circle Graphics and ODN are pleased to announce a new three-year partnership covering almost every aspect of OOH print production. The teams at both companies have known each other for many years, and this foundation of trust and respect enabled a mutually beneficial agreement. “We are very pleased to be […]

OUTFRONT Celebrates Black History Month

NEW YORK, NY – February 4, 2022 – OUTFRONT Media Inc. (NYSE:OUT) is proud to launch its Black History Month campaign in partnership with 100 Black Men of America, Inc. titled “I’m Next,” which celebrates and supports black youth and black mentorship across the country. 100 Black Men of America […]

Company of the Day: Freeway Advertising

Company:  Freeway Advertising Markets:  Arizona, Montana, Nevada and Utah Address:  2604 West Van Ross Drive, South Jordan, Utah  84095 Email: sales@freewayadvertising.com Phone: 801-243-4255 Freeway Advertising operates a billboard plant with 5,197 faces in Arizona, Montana, Nevada and Utah.  The company was started in 1972 [wpforms id=”9787″] Paid Advertisement