The Out of Home Advertising Association of America (OAAA) announced today it had appointed Dawn Del Mastro to serve on its Board of Directors. She fills the seat left vacant after the passing of her father, Rick Del Mastro. Ms. Del Mastro had previously held the position of president at […]
Company: Look Outdoor Advertising Markets: Texas, Oklahoma, New Mexico and Kansas. Headquarters: 700 North Florida, Borger, TX 79007. Phone: 806-274-4357. Email: jrusten@lookoutdoor.biz, tgassaway@lookoutdoor.biz Look Outdoor advertising is a family run business that began operating in 1994 with the purchase of four neglected billboard structures near Amarillo, Texas. The company now operates over 500 billboard […]
By Dick Rhodes, Dusty’s Outdoor Covid has wrought “unusual” times to the out-of-home advertising arena. And while media attention focuses on the occupancy and financial results of the publicly traded firms, their results are not necessarily reflective of the private operations, nor should they be the only concern. The economic […]
Artpop works with billboard companies to but up art on vacant billboards. Insider talked with Artpop’s founder Wendy Hickey. What’s new at Artpop? We made our goal of securing our funding for our ArtPop Charlotte Region for our 2021 year 8 return and wanted to share that good news with […]
Last Friday OUTFRONT CFO Matt Siegal suggested that out of home multiples are lower. Five investment bankers tell insider that there hasn’t been a dramatic shift in multiples. Max Drachman, Kalil and Co I believe there are many executives that would agree with Matt on feeling an acquisition today would […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently. This week’s rater is Greg Callaham www.gregcallaham.com) […]
Company: Magellan Transit Media Markets: Nationwide Address: 3745 Cherokee St NW, Suite 304, Kennesaw, Georgia 30144-06788 Email: sales@magellan-tsa.com Phone: 770-956-1419 Magellan Transit Media creates advertising campaigns on the site of a nationwide network of trucks. Magellan was started in 1994 and installs vinyl adhesive backed ads on the side of […]
OUTFRONT CFO Matt Siegel had a wide ranging conversation with Oppenheimer’s Ian Zaffino at this week’s Oppenheimer Tech, Internet and Communications Conference this week. Some of the highlights. How is OUTFRONT recovering from covid? We reacted quickly on the cost side and the capital side. We raised capital. We fortified […]
Company: Reeves Shaw Media Markets: Alabama, Florida, Georgia, North Carolina, Tennessee, Turks and Caicos Address: Email: tsshaw@reevesmedia.com Phone: 770-314-3859 Reeves Media is a sales rep firm representing high profile out of home locations in the Eastern United States including the following markets: Atlanta, Charlotte, Nashville, Huntsville, Orlando and Tampa. The […]
This month Daily Billboard Blog’s 3 of a Kind feature showcases three examples that give new meaning to the term – hanging around on street corners. This trio of billboard installations use dangling embellishments to help these movies and TV shows stand out even more around the skies of La […]
