Author: billboardinsider

Geopath reports traffic is 96% of normal.

Average daily miles travelled is 96% of pre-covid levels according to the Geopath mobility update for August 13, 2020.  Miles travelled increased by 1% during the week ended August 10, 2020. You can download a copy of the Geopath mobility report here. [wpforms id=”9787″] Paid Advertisement

Clear Channel Outdoor Partners with Arrivalist to Increase Theme Park Visits

New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO) today announced a partnership with Arrivalist®, the leading geo-location intelligence provider for tourism-based measurement, giving hospitality and travel brands measurable consumer insights and in-depth performance analyses for their Out-of-Home (OOH) advertising campaigns. This OOH “industry-first” accomplishment drove a 66% […]

Circle Graphics New State of the Art Transit Facility.

Circle Graphics has relocated and reopened its specialty transit division.  Transit advertising was hit hard during the coronavirus pandemic with dramatically reduced usage of airports and public transportation.  The company used the down time to relocate the Burbank facility which has been previously run out of several locations.  The facility […]

Hivestack Attracts Equity Investment

Hivestack, a global ad tech leader in programmatic digital out-of-home (DOOH) advertising, today announced that it has secured $10 million CDN in equity funding by Investissement Québec (IQ) to support its global expansion. This significant funding will enable Hivestack to expand its workforce both in its Montreal headquarters as well […]

Talon Promotes Conway and Irilian

New York, NY – August 13, 2020 – Talon Outdoor, a leading independent Out of Home (OOH) media specialist, today announced the appointment of Jonathan Conway as Chief Operating Officer (COO) and of Shabnam Irilian as Senior Vice President, Head of Business Operations in North America (N.A.). Conway, who previously […]

Lindmark Outdoor Makes Inc 5000 Fastest Growing Private Companies

NEW YORK, August 12, 2020 – Inc. magazine today revealed that Lindmark Outdoor Media, LLC is No. 3,041 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most […]

Who Cut What During the Second Quarter of 2020

How has COVID impacted the spending of the US public out of home companies?  Here’s Insider’s analysis. Expenses Down 26% Now is not a good time to ask for a raise.  The big three cut their expenses by a total of $284 million or 26% during the the second quarter […]

Rate This Ad With Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Chris Cowlbeck on managing through Covid and what’s new at IBOUSA.

In addition to running Oklahoma based LOOK Billboards Chris Cowlbeck is General Manager of the  Independent Billboard Operators Operators USA.  Insider caught up with Cowlback earlier this week. How has Covid impacted Look Billboards.  It’s been more of a mind game dealing with the way the media and politics has […]

Lafoy on acquisitions: We’re looking now.

Today’s podcast guest is Scott Lafoy a 35 year out of home veteran and CEO of Link Media Outdoor says Link Media is always looking for acquisitions and it’s looking now.  Here are the highlights of our conversation. Talk about your career and why you came to Link Media. I […]