Project Yellow Light was established in 2007 by the family of Hunter Garner to honor his memory after his death in a car crash at age 16. In 2020, seven percent of drivers 15 to 19-years-old involved in fatal crashes were reported as distracted. This age group has the largest […]
Author: billboardinsider
Company of the Day: MAC Media
Company: MAC Media Markets: Florida Email: macmedia@cfl.rr.com Phone: 407-805-9238 MAC Media operates an out of home advertising plant with over 150 billboard displays including 90 digital displays in Orlando Florida. Richard (“Mac”) McHugh is founder. Richard’s wife Rhonda is CFO. [wpforms id=”9787″] Paid Advertisement
US Out of Home Stocks Suffer in 2Q 2022
The US out of home stocks suffered in the second quarter of 2022 as investors sold on fears that a recession will hurt ad based companies for than the market. The S&P 500 index declined 16% on recession fears. Lamar stock dropped 25% in the second quarter. Outfront declined by […]
Chenault Saunders and Prentiss Nelson on the Atlanta Sign and Future Growth
On yesterday’s Billboard Insider podcast Black Media Execs Chenault Saunders and Prentiss Nelson talked about their iconic Atlanta sign and future growth. You expanded into Atlanta in 2019 with the purchase of the 30′ by 100′ Atlanta sign in Atlanta’s sign district. Talk about that. We had an opportunity to […]
Chenault Saunders: Giant Signs Sell Themselves
On today’s Billboard Insider podcast, Blackbird Media CEO Chenault Saunders and President Prentiss Nelson talk about giant digital billboards. Some highlights of the interview Blackbird Media owns a spectacular 36′ by 38′ digital sign in Nashville. Tell us the story about how it came about. My grandfather…bought that sign in […]
Sheri Ham Says Digital OOH is More Than the Top of the Marketing Funnel
Sheri Ham is the Vice President of Programmatic Partnerships and Sales for Intersection. She began her career with the digital team of WIRED Magazine, and she developed her interest and focus in programmatic over the last 10 years. Prior to joining Intersection in March of 2021, Ham held leadership roles […]
Scott Lafoy Says Link is Setting Records
Company: Link Media Outdoor Markets: Alabama, Arkansas, Florida, Georgia, Illinois, Iowa, Kansas, Missouri, Nebraska, Nevada, Oklahoma, Virginia, West Virginia, Wisconsin Address: 200 Mansell Ct. East, Bldg 200 Suite 360, Roswell, GA 30076 Email: info@linkmediaoutdoor.com Phone: 844-404-5465 Link Media is the sixth largest out of home company in the United States. It operates billboard plants with […]
Stark Capital: Two More Acquisitions to Lamar
Indianapolis, IN – Stark Capital Solutions, Inc., an OOH focused investment-bank and capital provider, announces the following two acquisitions to Lamar Advertising: Ralston Outdoor Advertising has completed a divestiture of digital and static billboard displays in Shreveport, LA. Earlier this year, Stark Capital provided the funding for Ralston to acquire […]
Lamar Pulls its SPAC
Lamar Partnering has pulled the plug on its $300 million SPAC. Here’s the SEC filing. LAMAR PARTNERING CORPORATION 5321 Corporate Boulevard Baton Rouge, Louisiana 70808 June 21, 2022 VIA EDGAR U.S. Securities and Exchange Commission Division of Corporation Finance 100 F Street, NE Washington, D.C. 20549 Re: Lamar Partnering Corporation […]
Mitchell Matson RIP
Mitchell Matson died suddenly on June 19, 2022. Matson had a 35 year career in the out of home advertising business in St Louis Missouri and Chicago. Billboard Insider hears Matson spent time at OUTFRONT. Here’s a link to his obituary. https://www.dignitymemorial.com/obituaries/southport-nc/mitchell-matson-10800439 If you have memories of Mitch email […]
























