ABM Marketing Manager Michel Wong writes Billboard Insider that ABM seeks RFP’s for paid advertising in certain Minneapolis parking facilities and skyways. Please see attached Request for Proposals for Leasing and Operation of Paid Advertising Programs in the ABM Managed Parking Facilities and Internal Skyways including RFP Checklist and RFP […]
Author: billboardinsider
“A Special Man from Kansas…” Remembering Billboard Champion Roger Kemp
By Mike Hershey, OAAA Government Affairs Roger Kemp, the Kansas dad who used billboards to help find the man who killed his daughter two decades ago, passed away last week. Longtime friend Bob Fessler (OAAA HoF 2007) of Lamar Advertising Company in Kansas City confirmed his passing and will attend […]
Programmatic: The OOH WAVE of the Future
By Chad Smith, Head of Media Owner Supply, Blip Billboards As more people are emerging from the pandemic and getting back to normal, out-of-home is making a comeback stronger than ever. Several trends are driving this: digital burnout, screen fatigue, and data privacy concerns are merging with a move towards […]
Company of the Day: Greater Vision Outdoor
Company: Greater Vision Outdoor Markets: Kentucky Address: 4070 Mudlick-Flippin Road, Thompkinsville, Kentucky, 42167 Phone: 270-427-8951 Greater Vision Outdoor operates a billboard plant in south central Kentucky in the following communities: Glasgow Thompkinsville Hodgenville Barren County The company was started by Josh and Ashlee Strong in 2008. […]
Scott Wells: We are a Real GDP-Plus Business
Clear Channel Outdoor CEO Scott Wells delivered upbeat remarks at yesterday’s Morgan Stanley Technology, Media and Telecom Conference. Here are some of his remarks. The advertising spend upside Only about half of the campaigns that get initiated use out of home…speaks to the opportunity that’s ahead for us. Sales force […]
A Dispute Between Competitors
A pattern of anticompetitive behavior may backfire on you. That’s the lesson of Daisy Outdoor Advertising versus Abbott Company Outdoor Advertising. Here are the facts. Daisy Outdoor erected a legal billboard on real estate property it owned in Gaffney, South Carolina. In addition to the billboard the property included a […]
Rate This Ad by Wes Frick
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Great Outdoors
Company: Great Outdoors Advertising Market: Maryland Headquarters: 12736 Knoll Rd, Mount Airy, Maryland 21771-6002 Phone: 301-831-3473 Email: bryan@greatoutdoorsadvertising.com Great Outdoors Advertising operates an out of home advertising plant with 14 billboard faces around Hagerstown, Maryland. Insider talked with owner Bryan Mack. Bryan, how did you enter the business? I lost a bet. […]
Billboards Urge Ukrainians to Resist Russia
By Tetiana Denysiuk, RTM-Ukraine Outdoor Ad company My name is Tetiana Denysiuk, I’m responsible for public relations at “RTM-Ukraine” outdoor ad company and at the Industrial Committee of Outdoor Advertising in Ukraine. I’m writing to several magazines and blogs I used to read in peaceful time. You used to inspire […]
Sr Ad Execs Increase Use of QR Codes in Out of Home Advertising
Miami, Florida — March 3, 2022 – The use of QR codes increased dramatically during the pandemic, predominantly to make processes contactless and safer for consumers. Today, they’ve become the preferred method of interacting with retailers, restaurants, transportation hubs, and more. In fact, new research from Alfi (NASDAQ: ALF), an […]
























