I was reminded of this quote from the legendary graphic designer earlier this week: “What I feel fortunate about is that I’m still astonished, that things still amaze me. And I think that’s the great benefit of being in the arts, where the possibility for learning never disappears, where you […]
Author: billboardinsider
Company of the Day: SignAd Outdoor
Company: SignAd Outdoor Markets: Texas, Western Louisiana Headquarters: 1010 North Loop, Houston, TX 77009 Phone: 713-861-6013 Email: info@signad.com SignAd Outdoor Advertising is a family-owned and operated private company which was started in 1964. The company operates 2,500 static and digital billboards in Texas and Southwest Louisiana including 26 digital billboard faces. The company was founded […]
In a Recession, High Performers Sell More Faster by Leveraging Other’s Experience
Top OOH salespeople learn lessons from the past in order to propel their future. A good reason to learn about past recession case studies is to understand how they have shaped the ad world we see today. Detailed local advertising case studies are impossible to find therefore we need to […]
Louisiana Out of Home Operator Michael Grace Murdered
Billboard Insider has learned that Michael Grace, the owner of Ace Outdoor Advertising in Shreveport, Louisiana, was shot and killed last Friday. The suspected killer died in an accident fleeing the scene. Here’s the KTBS.com story and another from thecount.com. Michael Grace received a Bachelor’s Degree from Southwest Texas State […]
Burkett Media Sells Four Dallas Digital Faces to Lamar
Burkett Media sold four high profile digital billboard faces in Dallas to Lamar. Drachman M&A Co represented Burkett on the transaction. We talked with Burkett Media founder Beau Burkett. What locations did you sell? Two new 14×48 billboards with back to back LED digital units on all faces. Acquired two […]
Rate This Ad with Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Pivot Media Ventures
Company: Pivot Media Ventures Markets: New York, California, Florida, Illinois, Texas, Massachusetts, Washington DC + 100 other top markets through our Specialized Transit Fleets. Address: 270 Lafayette St, Suite 410, New York, NY. 10012 Email: Info@PivotOOH.com Phone: (212) 548-6949 Pivot Media Ventures was founded in 2017 by Jesse […]
Higher Interest Rates Reduce Out of Home Debt Capacity
The Fed raised interest rates another half percent yesterday to combat inflation. The prime rate, which is the lending index for most private out of home companies, has more than doubled over the past year as you can see below. The Federal Reserve signaled yesterday that there may be one […]
Initial Speakers List Released for 2023 OAAA Geopath Conference
Here’s the press release announcing speakers at the March 27-29, 2023 OAAA/Geopath conference. From Gopuff and Diageo to goodr and Zelle, we’ve assembled an impressive roster of heavy hitters for the 2023 OAAA/Geopath OOH Media Conference! Ad industry luminaries, brand leaders and OOH experts include: Andy Sriubas, Chief Commercial […]
Fotofetch Shot of the Week
FotoFetch is the perfect solution for busy professionals and entrepreneurs who don’t have the time or resources to travel to get the shots they need. We specialize in on-location photography, so no matter where you throw that dart, rest assured that we’ll be able to be there to capture it. […]
























