WARC has released updated global ad spend projections. It forecasts that global out of home ad spending will grow 10% in 2022 and 5% in 2023. 24 August 2022: Global advertising spend is on course to rise by 8.3% – or $67.3bn – to $880.9bn this year, finds WARC, lifted by […]
Author: billboardinsider
Nick Gonzales is Bullish on Out of Home Lending
On today’s Billboard Insider podcast out of home banker Nick Gonzales talks about the out of home debt markets. Nick’s bank seeks $1-20 million out of home loans. Here are the highlights. On July 1 Metro Phoenix Bank was acquired by Alerus Financial Corporation. What does the acquisition mean for […]
OAAG Honors Jim McLaughlin with Lifetime Achievement Award
At their annual state convention meeting last week, the Outdoor Advertising Association of Georgia honored Jim McLaughlin with their prestigious Lifetime Achievement award. Some 80 people were in attendance as OAAG Executive Director, Zak Daniel presented the award. McLaughlin logged almost 50 years in the outdoor advertising industry and held […]
OAAA Safety Seminar Sept 19-21 in Houston
At the OAAA Safety Seminar, operations personnel will hear from safety experts about the latest laws, regulations, and practices concerning safety in the workplace as it relates to the OOH industry. Topics included: OSHA update Fall protection Vegetation control Structural inspections Safety meetings Driver safety Dealing with subcontractors Powerline safety […]
Company of the Day: New South Outdoor
Company: New South Outdoor Markets: Alabama, Tennessee Address: 711 Signal Mountain Rd #203 Chattanooga, TN 37405 Phone: 256-253-1440 Email: info@newsouthoutdoor.com New South Outdoor operates a billboard plant in Alabama and Tennessee. We talked with New South Founder and President Neil Bell. What’s new since we talked a year or two ago? […]
Billboards Over Covid, Other OOH Sectors Lag
US Billboards have completely recovered from covid and then some. The other US out of home sectors still lag. Here’s what Billboard Insider found after reviewing the last three years of quarterly US out of home revenues by sector as reported to the OAAA. US billboard revenues are 12% above […]
SoftSigns 3D Billboard Promotes Seattle Kraken
Soft Signs just completed a unique 3D billboard to promote the Seattle Kraken hockey team. Soft Sign’s Owner Eddy Carolan tells Billboard Insider that Billups created the campaign and it was executed on Lamar Advertising billboards. Here’s the sculpture phase… …preinstall… …and the finished product. [wpforms id=”9787″] Paid Advertisement
ArtPop to Stage Fashion Show Using Upcycled Billboard Vinyls
Charlotte, NC (August 12, 2022)- ArtPop Street Gallery is back with more fashion, hosting their second annual Upcycled Fashion Show and ninth fundraiser event to support local artists and small businesses. The fashion show will feature 12 Charlotte regional artists from a variety of media backgrounds in including textile, multi-media, digital, […]
Huntington Outdoor Makes Inc 5000
Inc. magazine revealed that Huntington Billboard Company is No. 1,472 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. “Huntington Billboard Company […]
Swiftmile Runs Center for Missing Children Campaign
Since 1984, the National Center for Missing & Exploited Children (NCMEC) has served as a national non-profit for combating the dangers children face. In 2021, NCMEC assisted with more than 27,000 missing child cases and received more than 29 million reports of suspected child sexual exploitation. Looking forward, NCMEC has […]























