Author: billboardinsider

Emmit Signs

Company: Emmitt Signs Markets: Ohio Headquarters: 501 West Emmitt Ave, Waverly, OH, 45690 Phone: 740-708-1247 Emmit Signs has an 18 face plant located in Waverly and Chilcothe, Ohio.  The company’s signs are 12 by 24. Six of the company’s ten existing structures are double-stacked.   The company was formed in […]

Pittsburgh Sign Battle Continues

The Mt. Washington sign battle continues.  WTAE reports that Pittsburg has convinced a court to order Lamar to clear rust off the back of the sign within 60 days.  Lamar says it has been trying to do a multimillion dollar rehab of the sign for two years but the city […]

368,263 billboard displays in the United States

There are  368,293 billboard displays in the US according to this chart on the OAAA website. Source: OAAA Website Insider’s take on the chart: Digital billboards accounted for only 6,400 (2%) of the 368,239 total billboards in the United States.  The number of digital boards, however, has doubled since 2002. […]

Billboards and Public Alerts

iheartbillboards.com has an outstanding article on how digital billboards sprinkled throughout the US can change on a dime, relaying safety messages and updates to local communities as weather patterns emerge.  This picture says it all. Source: iheartbillboards.com, “When Unpredictable Weather Strikes – Digital OOH Utilizes Real-Time Messaging: Insider’s take: Don’t be […]

Company of the Day: Admiral Outdoor

Company: Admiral Outdoor Market: Eastern North Carolina Headquarters: 5752 US Highway 17, Wallace, NC 28466 Phone: 910-285-1047 Admiral Outdoor operates 31 structures along I40, Route 11, Route 50, Route 41 and Route 111 in Eastern North Carolina.  The company was established in 2003 and is owned by Murphy Family Ventures […]

500-1,000 Independent US Outdoor Advertising Companies

How many independent outdoor companies are in the US?  Insider estimates that there are at least 500 and perhaps as many as 1,000. Insider began tracking independent outdoor advertising company websites last year.  Insider has 306 outdoor advertising company websites in his database and is discovering new websites every day. […]

Choice Media

Company: Choice Media Markets: Texas Headquarters: 11805 I-27, Amarillo, TX  79119 Phone: 806-352-6585 Choice media operates a billboard plant in Texas.  Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house.Tooley was blessed to […]

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]

The 7 Things Your Lender Wants To Review

Insider has been financing outdoor companies for 20 years.    Here’s the information you should put together before you approach a lender.  By having the information already assembled you will look professional and competent.  The most important items are listed first. Income Statement and Balance Sheet for your outdoor company […]