Company: IMM Outdoor Market: Massachusetts Address: PO Box 270705, Boston, MA 02127 Phone: 617-416-4245 Email: info@immoutdoor.com IMM Outdoor operates a 14 by 48 billboard on the Mass turnpike in Chicopee. The righthand read is digital. The lefthand read is static. Insider talked with company owner Matthew DiRoberto Matthew, how did you […]
April 11, 2022 (Washington, DC) – Out of home (OOH) advertising revenue increased 16.7 percent in 2021 compared to the previous year, accounting for $7.1 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). Digital OOH (DOOH) is leading the overall growth, and the […]
Inspiration Lane operates digital and static billboards in Cleveland, Ohio. The company is owned by Nick and Paula Pecko. Billboard Insider talked with Nick Pecko. How did you get into the out of home business? I’ve been a media buyer for almost 20 years, and as the traditional media landscape […]
Baton Rouge, LA – April 11, 2022 – In celebration of this year’s National Nurses Week, beginning May 6th, Lamar Advertising is activating its Digital Out of Home network to honor and recognize nurses across the country. Beginning today, Lamar is inviting those who would like to honor a nurse […]
We received several comments on last Friday’s gifts for out of home clients post Grey Outdoor owner Grey Vick says restaurant or coffee cards are good. Every year we send gift cards to clients around Christmas from other local customers businesses to support them just like your story here. We sent […]
By James Munnerlyn, Co-founder and President of Blip/Adkom Digital marketers, media planners/buyers, and marketing managers that rely on paid digital advertising are up against a wall. Your company relies on you to drive profitable advertising—but that positive ROI is getting tougher and tougher to deliver on: Digital ad costs are […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Inspiration Lane Markets: Ohio Address: Cleveland, Ohio Email: info@inspirationlanellc.com Phone: 216-952-5482 Inspiration Lane is a family-owned business which operates digital and static billboards in Cleveland, Ohio. The company’s founders and owners are Nick Pecko and Paula Young Pecko. [wpforms id=”9787″] Paid Advertisement
Gifts can build rapport with clients but you need to know your client before you give a gift. Some companies don’t permit employees to receive gifts. Some companies limit gifts to a certain dollar amount. You also need to make sure your gift is appropriate. Here’s a story about the […]
New York, April X, 2022: Adams Outdoor Advertising (“Adams” or “the Company”), one of the largest out of home media operators in the United States, today announced the hiring of Jorg Cieslok to the newly created role of President and Chief Operating Officer. With more than three decades of significant […]
