Author: billboardinsider

Intersection Partners with Vistar

NEW YORK – July 21, 2022 – High-impact inventory from Intersection is now available for purchase via the supply-side platform (SSP) from Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH). From LinkNYC to digital urban panels and digital bus shelters, Intersection’s high-impact media is strategically […]

Company of the Day: Media Outdoor Displays

Company:  Media Outdoor Displays Markets:  Texas Headquarters: 14731 Bulverde Rd. San Antonio, Texas  78247 Phone: 210-860-9414 Email: info@mediaoutdoordisplays.com Media Outdoor Displays operates 140 static billboard faces in the San Antonio Metro Market and surrounding counties.  Most of the billboards are 12 by 24 or 14 by 48.  The company was formed […]

Billboard Insider Turns 8!

Hard to believe that Billboard Insider is entering our 8th year of operation.  We started Billboard Insider in July 2015 to fill the gap for out of home news delivered online.  We turned a small profit in our first month of operation and have flourished since thanks to your support […]

WOOH Sets In-person Asia Forum for October

The World Out of Home Organization’s first in-person APAC Forum is scheduled for October 12-14 2022 in Kuala Lumpur, Malaysia. This follows WOO’s first post-pandemic in-person Global Congress in Toronto and builds on the success of virtual Forums for Europe, Asia and Africa in 2021 and early 2022. There will […]

Billboard Connection Promotes Animal Adoption

  LOS ANGELES, CA – (July 12, 2022) – Animal shelters in California are full, and experts report that it tends to get worse after the 4th of July Celebrations. But a group of community leaders has teamed up with one Los Angeles-based billboard advertising executive to do something about […]

Good News for Airport Out of Home Plants

Some good news if you are in the airport out of home business.  Over the past 7 days the TSA reports that an average of 2.3 million travelers per day went through TSA checkpoints.  The last week’s airport passenger travel is up 11% over the same week in 2021 and […]

Broadsign Enhances Programmatic Bidding

Montreal, Canada– July 19, 2022 – Broadsign, the leading out-of-home (OOH) advertising platform, today released Broadsign Reach Header Bidder, a solution for Broadsign Reach users that enables media owners to consolidate and manage programmatic bids from multiple third-party supply-side-platforms (SSPs). Rather than the current practice of reserving a one-to-one slot […]

Company of the Day: Martin Digital Display

Company: Martin Digital Display Address: 2703 McGraw Drive, Suite 6, Bloomington, IL. 61704 Email: david@martindigitaldisplay.com Phone: 309-662-4238 Martin Digital Display is a locally owned out of home advertising company with three out of home faces located in Bloomington, IL.  The company  The company is a member of the OAAA and […]

Sean Reilly on Out of Home and Recession

Yesterday we discussed recessions and out of home.  Here’s what Lamar CEO Sean Reilly said at the May 2022 JP Morgan conference when an investor asked about how recessions impact Lamar: “I’ve managed through a lot of recessions…In a garden variety recession we are not as cyclical as people think.  […]

Clear Channel Outdoor Stock Rallies on Europe Sale Rumors

Yesterday we reported that Clear Channel Outdoor is close to selling Europe.  The market was pleased by the news.  Clear Channel stock broke higher first thing in the morning and closed the day up 16% to $1.23 while Lamar was up 1%, OUTFRONT was up 0.5% and the S&P 500 […]