The FHWA November 2023 Traffic Volume Trends contains good news for roadside billboards Look that this FHWA chart of millions of vehicle miles traveled on all roads and streets. November 2023 million miles travelled was 263,557 or 1.3% above the pre-covid level of 260,326. Million miles travelled for the first […]
Tag: traffic
Comments To A Traffic Skeptic Redux
In Wednesday’s Comments to A Traffic Skeptic Insider talked about why the data should be believed that average daily miles travelled has recovered from post-covid lows. Yesterday Geopath released Mobility Update dated September 10, 2020 showing that average miles traveled daily is now 93% of travel occuring prior to covid-19 […]
Inrix: Nationwide Traffic Back to Normal
Inrix reports that US travel returned to normal in the US National Traffic Volume Synopsis #15 for June 20-26, 2020. Some other highlights. Nationwide US passenger traffic was 100% of pre-covid levels for the week ended June 26. Long hall ruck travel was 99% of normal Local fleet travel was […]
Inrix: Traffic Up to 88% of Normal
Personal travel increased to 88% of normal for the week ended June 5th 2020 according to the Inrix US National Traffic Volume Synopsis Issue #12. Some other highlights from the report. Fleet travel has improved to 98% of normal. Make sure your truckstop clients know this. Ten States (Alabama, Alaska, […]
Geopath reports more people leaving home every day.
As the reopening of States picked up steam last week, 7 out of 10 people in the U.S. left their home, traveling at least 1 mile from their home on the average day – with some of the greatest mobility occurring in the hardest hit regions. That’s according to an analysis […]
Inrix Reports Travel Continues to Rebound
US travel continues to rebound according to the INRIX U.S. National Traffic Volume Synopsis Issue #8 (May 2 – May 8, 2020). Here are the highlights. US passenger travel increased to 71% of normal for the week ended May 8, up from 64% of normal for the week ended May […]
Inrix Reports Traffic Up 5% Last Week
US passenger travel increased by an additional 5% last week according to the Inrix US National Traffic Volume Synopsis issue #7. Passenger travel improved to 64% of normal for the week ended May 1 up from 59% of normal for the week ended April 24. Travel is compared to a […]
Geopath data shows average trip distance up 6% last week.
Americans increased their travel last week, with the average number of daily miles logged increasing 5.7% from the 9.7 miles during week of April 6 to 10.3 miles during the week of April 13. The analysis, conducted by Geopath, the not-for-profit organization that provides the industry-standard currency for out-of-home (OOH) […]
Inrix Reports Traffic Down 40%
Inrix reported that for the week of March 21-27 travel volumes were 40% below normal, a decline from the previous week in which travel volumes were 30% below normal. Commercial trucking and fleet trucking are down by 5-10%. Here’s the Chart. Urban areas are seeing a 60% decline in travel […]
Traffic is down but not as much as you think.
There’s some breathless sputtering that out of home’s ROI is ruined because no one is driving. Look at this data from Inrix’s National Traffic Volume Synopsis for March 14-20, 2020. Traffic is down due not as much as you think. You might want to keep track of the Inrix numbers […]






















