Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Today’s podcast guest Melody Roberts, Owner | Chief Creative Officer, of Out of Home Creative talks about how to give out of home clients a great creative experience. Here are the highlights. How did COVID impact your business? Probably like most, I had a downturn through June. And then, in […]
Rate This Ad allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Rate This Ad allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
By Melody Roberts, Out of Home Creative Every New Year, I think about what changes I can implement to offer clients a better creative experience. One thing always comes to mind: how we engage with our clients. Too many emails and texts = loss of dialogue and miscommunication. With what we […]
In Who Owns The Design, Billboard Insider asked for comments on whether an Out of Home company should restrict the uses of the creative it generates. Out of Home Creative’s Melody Roberts comments: I haven’t listened to the OAAA legal seminar, so I can only provide insight into how my […]
Rate This Ad allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Melody Roberts, with Out of Home Creative, says she’s been working on various businesses who are advertising mainly on digital billboards and street furniture. She provided input on billboard advertising during COVID-19: “Out-of-home continues to do a tremendous job providing information to the public on COVID-19 updates, restaurants offering pick-up/delivery, in-kind […]
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
