Company: Choice Media Markets: Texas Headquarters: 11805 I-27, Amarillo, TX 79119 Phone: 806-352-6585 Email: Info@ChoiceMediaTX.com Choice Media operates a billboard plant in Texas. Brad and Kristie Tooley formed the company in 1992 by buying a half dozen empty billboard faces with proceeds from the sale of a rental house. […]
“I walked up to my sales manager Monday and said, I don’t know what our sales people were doing over the weekend but Blip sold $800 in billboard ads. I know this because the art was sent to me for approval.” – Vince Miller, President, DDI Media. A comment over lunch […]
The IBOUSA convention in Jacksonville wraps up this morning. Chris Cowlbeck and the staff at the IBOUSA know that they run a terrific event! Great location, relevant topics and lots of time for discussion and fun with all the members and vendors who attended. So here 7 takeaways from […]
IBOUSA general manager Chris Cowlbeck announces BOOHMA Technologies as a data partner to facilitate expansion of market channels, easier responses to RFPs, and access to emerging data analytics for smarter campaign planning. The alliance is part of IBOUSA’s continuing strategy to help its Associates grow their collective voice and influence […]
Chris Cowlbeck, General Manager of the IBOUSA announced the hiring of Scot McArtor, who will focus on developing new markets for its substantial and ever-growing network of independent billboard operators. Scot will oversee the expansion of the IBO Cooperative Marketing platform and bring seasoned out-of-home experience to the team that […]
The IBO (Independent Billboard Operators, IBOUSA.org) Cooperative Marketing Program shifts gears as advertisers and buying groups take notice of the scale and ease of access offered by its nationwide network of over 100 independent operators. Growing with more than 37,000 traditional faces and 625 digital units in the portfolio, and […]
St. Louis, MO – In the billboard business, key challenges and opportunities affect the biggest and smallest companies alike. That was Nancy Fletcher’s message to the IBO conference in St. Louis, MO (Independent Billboard Operators-USA). Fletcher is president and CEO of the Outdoor Advertising Association of America (OAAA). Fletcher pledged […]
By Nancy Fletcher, President and CEO, OAAA OAAA’s fall calendar is loaded with new benefits to help you sell, manage, and promote OOH advertising. In October, Nielsen will release new research that shows how OOH activates online advertising. This is the next phase of Nielsen research, building on its recent […]
Company: Look Billboards Market: Southern Oklahoma Headquarters: 1500 W. Broadway, Ardmore, Oklahoma Phone: 580-226-0222 LOOK Billboards operates 100+ traditional faces and 5 digital rotary-networked billboards in the following Oklahoma markets: Ardmore, Atoka, Caddo, Durant, Healdton-Wilson, Lone Grove, Madill, Springer and Sulphur-Davis. Most of the billboards are 12 by 24. The company’s digital signs were […]
Insider caught up with Chris Cowlbeck of the IBOUSA to get his reflections on last week’s convention. I think you were the hardest working guy in Scottsdale last week at the IBO convention. What were the highlights from your perspective? We have a great team of folks including Carrie, Chad […]
